•Low Cost : It is free to use social networking sites for personal and business use which is underestimated by many online business owners. •Builds Credibility: Using social networking sites is all about sharing information, not only your own information but other people´s information that you think can be useful for others as well •Connections and ‘new friends’: With the help of a social networking site, you can get in contact with these people if you play your cards right •Lack of anonymity: You are putting your name, location, gender, age and other information on the internet that you don´t necessarily want other people to know about •Scams: Online scams, identity theft and other cases of harassment is normal on the internet.Many social networking sites apply certain measures to keep these at an absolute minimum.
•Threat to privacy: Privacy concerns with social networking services have been raised growing concerns amongst users on the dangers of giving out too much personal information and the threat of sexual predators. •Data Mining: Through data mining, companies are able to improve their sales and profitability. With this data, companies create customer profiles that contain customer demographics and online behavior.. •Access to Info: Many social networking services, such as Facebook, provide the user with a choice of who can view their profile. This prevents unauthorized user(s) from accessing their information. Parents who want to access their child's MySpace or Facebook account have become a big problem •Potential for misuse: The relative freedom afforded by social networking services has caused concern regarding the potential of its misuse by individual patrons •Risk for child safety: Citizens and governments have been concerned by a misuse by child and teenagers of social networking services, particularly in relation to online sexual predators. •Trolling: A common misuse of social networking sites...