Social Medias Impact on Corporate Commerce

Topics: Social media, Social information processing, Twitter Pages: 3 (679 words) Published: October 1, 2011
TitleExamining the Use of Social Media and Its Impact on Corporate Commerce

Assessment A, Part One - Evaluating the Pros and Cons of Different Social Media Sites Identify the pros and cons for each site.
Blogger Con: Too much information - public disclosure
Blogger Con: Limited visual presentation of product
Blogger Pro: Instant communication to large groups
Blogger Pro: Ability to receive instant feedback from product demographics Blogger Pro: Ability to incorporate elements of other social media sites Blogger Pro: Ability to post relevant, up-to-the-minute news and updates Blogger Pro: Media convergence - showing text, screen shots, videos Blogger Pro: Mass customization - widespread use among target audience Digg Con: Limited visual presentation of product

Digg Pro: Instant communication to large groups
Digg Pro: Ability to incorporate elements of other social media sites Digg Pro: Ability to receive instant feedback from product demographics Digg Pro: Ability to filter comments via an approval mechanism Facebook Con: Security - possible transmission of untrustworthy links Facebook Con: Security - possible transmission of untrustworthy links Facebook Pro: Ability to create a community

Facebook Pro: Ability to incorporate elements of other social media sites Facebook Pro: Mass customization - widespread use among target audience Facebook Pro: Instant communication to large groups

Facebook Pro: Ability to receive instant feedback from product demographics Facebook Pro: Mobility - viewing on a cell photo adds to the audience Facebook Pro: Ability to post relevant, up-to-the-minute news and updates Facebook Pro: Media convergence - showing text, screen shots, videos Flickr Con: Limited access from target audience

Flickr Con: Not a good way to build buzz in the beginning
Flickr Pro: Ability to receive instant feedback from product demographics Flickr Pro: Ability to filter comments via an approval...
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