Social Media Ethics

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SOCIAL MEDIA ETHICS

Januar y 2013

ETHICS
¡  Moral principles that govern a person’s or group’s behavior ¡  Schools of Ethics: §  Aristotle – holds the virtues are dispositions to act in ways that benefit both the person possessing them and that person’s society §  Kant – makes the concept of duty central to morality §  Utilitarianism- asserts that guiding principle of conduct should be greatest happiness or benefit of the greatest number.

ETHICS AND INFLUENCE FACTORS
¡ C arrie James
§ Harvard research director on the GoodPlay Project § GoodPlay Project §  A study on the ethical sensibilities of the digitial youth §  Explores: §  Youth identity §  Privacy §  Ownership §  Authority §  Credibility §  Participation

GOODPLAY PROJECT RESULTS
¡  Most young people are devoid of ethical thinking or consideration for others when using the web. ¡  Solution Offered: §  Mentor young people to use social media for social good

THE TRANSFORMATION IN COMMUNICATION BECAUSE OF SOCIAL MEDIA ¡  People have now become both the producer and consumer of information ¡  News can be shared instantly online before it reaches the television ¡  The judgment of communication is both positively and negatively affected ¡  The value of face-to-face communication is lost ¡  The ability to filter out and choose the type of messages one wants to receive or not

NUMBERS
¡  Nearly 9 out of 10 teens participate with social networking every day, with 70% indicating that they spend an hour or more a day. ¡  The downside: §  40% do not consider reactions of college admission officers §  38% do not consider reactions of potential employers §  30% do not consider reactions of their parents

¡  The upside:
§  51% had used social networking to promote causes §  44% had used social networking to help others §  33% had used social networking to create awareness for a cause

FACTS ON FACEBOOK
¡  11% of all facebook photos are profile pictures...
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