Social Factors: Correlating Business

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Social Factors: Correlating Business

Submitted to:
Dr. Shah Ehsan Habib
Associate Professor
Department of Sociology
University of Dhaka

Prepared by:
Shafayat Hussain
ID # ZR-34
BBA 19th/A
IBA, University of Dhaka.

Dated:June 16, 2012 AD
Social Factors: Correlating Business

Submitted to:
Dr. Shah Ehsan Habib
Associate Professor
Department of Sociology
University of Dhaka

Prepared by:
Shafayat Hussain
ID # ZR-34
BBA 19th/A
IBA, University of Dhaka.

Dated:June 16, 2012 AD
|

June 16, 2012

Dr. Shah Ehsan Habib
Associate Professor
Department of Sociology
University of Dhaka

Endeared Sir,
I feel fortunate to submit the assignment you asked to conduct on ‘‘Social factors that can be correlated with business’’ with an effort to picturing the effective implementation and relation with business arena of the sociological terminologies and perspectives we learnt from our Sociology course. As a part of conducting the assignment in an effective manner, I managed to talk to a business person and a Sociology instructor to gather very root level and basic ideas of how the social factors drive the business world and how the corporate world thrives by dealing with Sociology. Notwithstanding, I went through few text books on Sociology to match the theoretical ideas with the study findings. Quite a few websites were also used to focus on the assigned topic efficiently. I appreciate the opportunity you provided me with and look for further scope and responsibility to be assigned. Your support and assistance will help me to learn a lot needful and to exalt myself to a landmark of excellence.

Thanking you.

Sincerely,

Shafayat Hussain
ID # ZR-34
Course: Sociology
BBA 19th/A
IBA, University of Dhaka.
CONTENTS

| | | | | Pages|
| | | | Executive Summary| 03 – 03|
1.0| | | | Introduction| 04 – 05|
| 1.1| | | Origin| 04|
| 1.2| | | Objectives| 04|
| 1.3| | | Methodology & Tools| 04|
| 1.4| | | Scopes| 05|
| 1.5| | | Limitations| 05|
2.0| | | | Background| 05 – 06|
3.0| | | | Business & Social Externalities| 06 – 10| | 3.1| | | Internal Factors| 07|
| | 3.1.1| | Demographics| 07|
| | 3.1.2| | Lifestyle| 08|
| | | 3.1.2.1| Personal| 08|
| | | 3.1.2.2| Psychological| 09|
| 3.2| | | External Factors| 10|
4.0| | | | Conclusion| 11|
| | | | References| 12|

EXECUTIVE SUMMARY
Business and Sociology stand on the verge of a distinctive line which at times differentiates the two and at times merges the two. So there is a significant interrelation between these two issues. Talking about Business and Sociology, the first question that pops up is why we need sociology in business. The answer is very logical and straight forward. Business includes dealing with people of various tastes, mindsets, temperaments and characteristic. What...
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