Different models of mobile phones have evolved and continue to develop into new series of high-end handsets. Mobile companies are thinking of ways to cater the needs of every consumer as well as to compete in the mobile communications industry. The trend nowadays in the mobile industry is Smartphones which are mobile phones with advanced technological features. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone and later models added the functionality of portable media players, low-end compactdigital cameras, pocket video cameras, and GPS navigation units to form one multi-use device. Modern smartphones also include high-resolution touchscreens and web browsers that display standard web pages as well as mobile-optimized sites. High-speed data access is provided by Wi-Fi and Mobile Broadband. We are going to focus to Modern Smartphones that are Filipino-made. There are several reasons why local mobile companies decided to create Smartphones for Filipinos. First is smartphones, mobile phones with Internet access and other advanced features like applications, allow people to connect with one another through email, social media and texting without ever having to talk. It is influencing the way we live our everyday lives and interact with other human beings, even to our closest friends and family. They help us stay in touch with an extended network of people at all times. It makes it easier for us to communicate with other people by using smartphones which are very convenient to use. Second reason is we do not just use phones for communicating. Smartphones are used especially by teenagers and children who are attracted to leisure activities. It is now mainly used for leisure and entertainment. Smartphone users are 15 times less likely to use their phones for simply calling and texting. Thanks to the applications available for everyone’s entertainment. The president of the Soild Group Inc,. David Lim, also said that "what makes it a unique phone is that we have developed a widget which contain Pinoy features." "We wanted to create a cellphone that would be appreciated by Pinoys because it is unique to us." added Lim. "So we worked in this new folder cellphone which is loaded with all things Pinoy.” Another reason is smartphones are useful in improving individual lifestyle of Filipinos given affordable handsets. According to the President and CEO of Torque, Mr. Christopher Uyco, “The vision of the distributor Topstrasse Global Inc., which also designed Torque is to make the insanely affordable handset be in the palm of each Filipino.” The Philippines, as the World’s Texting Capital will make sure that they don’t get left behind. Based on reports, Philippines is now considered the fastest growing-market for smartphones in Southeast Asia. According to Singapore-based research firm GfK, the country recorded the highest jump in smartphone market share among its neighboring countries in the region, growing from 9 to 24 percent. Dominated by a low-income group of mobile users, the Philippines has been an ideal country for launching affordable smartphones with Android-based phone models retailing below P5,000 levels, such as those from Samsung and local brands such as Torque, Cherry Mobile and MyPhone, Android is an operating system designed primarily for touchscreen mobile devices such as smartphones and tablet computers, developed by Google in conjunction with the Open Handset Alliance. Initially developed by Android Inc, whom Google financially backed and later purchased in 2005, Android was unveiled in 2007 along with the founding of the Open Handset Alliance, a consortium of 86 hardware, software, and telecommunication companies devoted to advancing open standards for mobile devices.
The local mobile company Torque, started in 2009, is a home-grown brand of Filipinos; it is also a dynamic brand with a superior product portfolio. Torque is another local company that released...
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