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Skype vs. at&T

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Skype vs. at&T
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Skype vs. AT&T
Competitive Intelligence Project Paper Guided by Prof. John E. Prescott Submitted on 30th March 2011

2011

the Fate of Firms and Industries

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Table of Contents
Abstract.......................................................................................................... Abstract

By Anil Pal Anupam Banerjee J. Venkatesan Karan Chatrath Shrawan Kharkia

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Abstract
Voice over internet is increasingly becoming the preferred mode of communication with the advent of broadband internet and springing up of Wireless LAN’s and Wi-Fi spaces, thus posing a threat to Telecom companies.

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Introduction
Voice over Internet Protocol (Voice over IP, VoIP) is one of a family of internet technologies, communication protocols, and transmission technologies for delivery of voice communications and multimedia sessions over Internet Protocol (IP) networks, such as the Internet. With the advent of broadband internet, increased speed of data transfer and superior quality of service, VOIP has become a cost-effective and reliable source of communication. The technology is of particular use for the corporates since they can unify all communications channels –email, phone, fax etc. into one. As it aims to provide a delivery mechanism of all these different forms of data – audio, video, text into one medium –the cellphone, it can pose a challenge to the incumbent telecom companies such as AT&T and Verizon. VoIP devices have simple, intuitive user interfaces, so users can often make simple system configuration changes. Dual-mode cell phones enable users to continue their conversations as they move between an outside cellular service and an internal Wi-Fi network, so that it is no longer necessary to carry both a desktop phone and a cellphone. However with the technology coming of age, it could be possible that the cellphone mode is concentrated only with the internet provider and do



References: • • http://en.wikipedia.org/ http://www.att.com Annual Statement AT & T 2010 http://voiceontheweb.biz/2009/03/skype-business-model-revealed-atebay-analyst-event/ • •

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