This software that allows you to make free calls from computer to computer, and calls to landlines or mobiles at a low cost. You can also use keyboard chat, exchange files, and organize video conferences several displaying multiple screens. Skype also has a mobile version, available only on certain platforms.
- Software that enables the world’s conversations
- Millions of individuals and businesses are members
- Free video and voice calls, instant messages, and file sharing Low-cost calls to landlines and mobiles
eBay acquisition : On 12 September 2005 eBay agreed to acquire Luxembourg-based Skype Technologies SA for approximately US$2.6 billion in up-front cash and eBay stock, plus potential performance-based consideration.
Microsoft acquisition: On 10 May 2011, Microsoft Corporation acquired Skype Communications for US$8.5 billion. The company was incorporated as a division of Microsoft, and Microsoft acquired all of the company's technologies with the purchase. This was completed on 13 October 2011.
As a business model describes how an organization manages incomes and costs through the structural arrangement of its activities, its opportunities can be analyzed in terms of the value chain:
If we apply this representation of a value chain as developed by Michael Porter to Skype we could say that: - Procurement: none
- Inbound logistic: none
- Operation: No operational cost
- No need for marketing
MARKET PULL STRATEGY
How far to follow technological opportunity as against market demand? Technologies push VS market pull
They tried to answer to a need express by consumers (so the need of innovation started from a current need) Advantage and...