Preview

service quality perception of customers on service providers- vodafone and loop.

Powerful Essays
Open Document
Open Document
1205 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
service quality perception of customers on service providers- vodafone and loop.
SERVICE QUALITY PERCEPTION OF CUSTOMERS ABOUT SERVICE PROVIDERS COMPANIES- VODAFONE & LOOP. BATCH- SYBMS 2013-2014
DIVISION- C
MADE BY-
ASHUTOSH
PUJA

TABLE OF CONTENTS
SR.NO
TITLE
1
INTRODUCTION
2
OBJECTIVES OF STUDY
3
SCOPE OF STUDY
4
RESEARCH METHODOLY
5
DATA PRESENTATION
6
DATA ANALYSIS & FINDINGS
7
HYPOTHESIS TESTING
___8____
9
_________CONCLUSION__________
SUGGESTIONS

INTRODUCTION formerly Vodafone Essar Limited, is the second largest mobile network operator in India after Airtel by subscriber base. It is based in Mumbai, Maharashtra. It has approximately 160 million customers as of December 2013.

Type
Private
Industry
Telecom
Founded
1994 as BPL Mobile
2009 as Loop Mobile
Headquarters
Mahim, Mumbai, Maharashtra,India
Key people
Sandip Basu- MD and CEO [1]
Products
Mobile
Telecommunication operator
Owner(s)
Khaitan Group (100%)
Website
www.loopmobile.in
Loop Mobile, usually referred to as LOOP and formerly known as BPL Mobile, is a mobile phone service provider in India. It offers both prepaid and postpaid ,GSM cellular phone coverage in Assam, Kolkata, North East, Mumbai, Madhya Pradesh, Haryana, Orissa, Punjab, Rajasthan after receiving a license to operate across 21 telecom circles
Being the country's oldest telecom service provider, Loop Mobile is the first operator in the country to offer services like MMS, GPRS and Caller Ring Tunes. Other VAS include Reply-All,Roaming on Prepaid, Intelligent network, General Packet Radio Service (GPRS).
OBJECTIVES OF THE STUDY
Every organization has to achieve its organization goals. For this it is very essential for an organisation to know about the view of customers & their competitive products.
Thus the objective of our study is as under-
1. To study the 12 quality dimensions.
2. To prove hypothesis testing.
3. To identify customer choice.

Scope of study

You May Also Find These Documents Helpful

  • Satisfactory Essays

    a. Local Loop: A wired connection from a telephone company’s central office in a locality to its customers home or business. A pair of coper wires called twisted pair is usually the connection.…

    • 663 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Customers views on the product and brand name, Product attributes, Brand image, Competitors, Consumers and potential consumers, Buyers, Business to business customers, quality, pricing, distribution, communication tactics, target market, opportunities, distribution…

    • 409 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Goals in the company are to find the right product for the customer’s particular needs and build a relationship with the customers…

    • 1177 Words
    • 5 Pages
    Satisfactory Essays
  • Good Essays

    Nt1310 Assignment 1

    • 1455 Words
    • 6 Pages

    Local Loop – In telephony, a local loop is the wired connection from a telephone company's central office in a locality to its customers' telephones at homes and businesses. This connection is usually on a pair of copper wires called twisted pair. The system was originally designed for voice transmission only using analog transmission technology on a single voice channel. Today, your computer's modem makes the conversion between analog signals and digital signals…

    • 1455 Words
    • 6 Pages
    Good Essays
  • Better Essays

    Bsbcus501Z Quiz Question

    • 1020 Words
    • 5 Pages

    Investigating, identifying, assessing, and including the needs of customers and determining the potential market for their product / Service, organisation can determine where their product / service is or is most likely to be successful. Identify the most profitable sections of the total marker and use your understanding of customer needs, wants and expectations when planning product / service design, operations processes, marketing strategies and customer service techniques.…

    • 1020 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Innovative Widgets

    • 950 Words
    • 4 Pages

    Our customers are the most important component of the company’s success. our products are also just as important but depend on customer’s acceptance and needs.…

    • 950 Words
    • 4 Pages
    Good Essays
  • Best Essays

    Aldi in Australia - 1

    • 2780 Words
    • 12 Pages

    Customers play an essential role in a company’s marketing. Marketing decision makers always make a strategy to attract their target customers and try to establish a close and positive relationship with them. According to Kotler and Armstrong (2005, p. 124), “Customer markets consist of individuals and households that buy goods and services for personal consumption”. Therefore, a company’s executive officer may make a targeted strategy to satisfy one or more specific groups of consumers.…

    • 2780 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    audit

    • 1429 Words
    • 6 Pages

    stastify the needs of the consumers while also trying to achieve organization goals. Customer relationship…

    • 1429 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Macky

    • 308 Words
    • 2 Pages

    Aircall is a company located in the USA providing cellular phone services for the last ten years. In…

    • 308 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    One simple band-aid is a affection affluent Business SIM enabling Voice, SMS & Abstracts 3G and HSDPA whilst roaming. This adaptable SIM provides the business with abounding ascendancy over calls and texts, both nationally on the hosted arrangement and whilst Roaming. In addition, the SIM provides connectivity to authentic clandestine adaptable networks and admission to a accepted amount for appliance activation.…

    • 815 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    The Indian Telecom growth story seems to be accelerating without brakes. But then, with 791 million mobile subscribers there is no reason to doubt the growing telecom market in India. The interesting thing in the Indian telecom market is that the traditional revenue sources for the operators- voice & SMS (Short Message Service) are at rock bottom. The subscriber churn as a result of Mobile Number Portability has also added to the worries of the operators. Operators are betting on Value added services (VAS) as the next big opportunity to sustain and succeed in the market.…

    • 9441 Words
    • 38 Pages
    Powerful Essays
  • Better Essays

    Telecommunications

    • 1144 Words
    • 4 Pages

    Upon researching the current Plain Old Telephone Service (POTS) that the company is currently using the following components, Local Loop, Central Office, Local Exchanges, POP, Long Distance System, and Fixed Line. A brief description of each components are as follows: a Local Loop is a simple network that connects a home to the Central Office of the Telephone Company. It consists of twisted pair cables with a maximum length of three miles. The Central Office is an office in a locality to which a subscriber home and business lines are connected on the local loop. The Local Exchange is a service that provides calling within you exchange. The exchange is a specified area which usually encompasses a city, town or village. (Federal Communications Commission, n.d.) The POP also known as “point-of-presence” is an artificial demarcation or interface point between communication entities, the POP was a location where a long-distance carrier could terminate services and provide connections into a local telephone network. The Long Distance System allows a call to be patched together with direct, physical wires going from one phone office to another phone office, then a long distance provider keeps track of the length of the call to provide a billing record. A Fixed Line refers to a phone that uses a metal wire telephone line for transmission. (Wikipedia, the free encyclopedia , 2014)…

    • 1144 Words
    • 4 Pages
    Better Essays
  • Good Essays

    Universal Telecom Services : Fixed wireline services and landline in local loop (WLL) using CDMA Technology calledbfone and Tarang respectively. As of 30 June 2010, BSNL had 75% marketshare of fixed…

    • 1170 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Synopsis of Bsnl

    • 938 Words
    • 4 Pages

    BSNL (BHARAT SANCHAR NIGAM LIMITED), is the largest telecom service providers in India with a customer base of more than 85 million subscribers with a wide network across the country. BSNL is one of the largest Indian cellular service providers, with over 83.6 million subscribers as of January 2011, and the largest land line telephone provider in India. BSNL is India 's oldest and largest communication service provider (CSP). It had a customer base of 90 million as of June 2008. It has footprints throughout India except for the metropolitan cities of Mumbai and New Delhi, which are managed by…

    • 938 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Networking Essay

    • 784 Words
    • 4 Pages

    a. Local Loop: A local loop is a network or circuit that connects a group of telephone customers to the edge of the service provider’s network, no larger than 3 miles.…

    • 784 Words
    • 4 Pages
    Good Essays