Segway an

Only available on StudyMode
  • Topic: Transport, Dean Kamen, Segway Fest
  • Pages : 2 (678 words )
  • Download(s) : 287
  • Published : April 29, 2012
Open Document
Text Preview
SEGWAY
In 2001, Dean Kamen announced the arrival of the first self-balancing, zero emissions personal transportation vehicle: the Segway® Personal Transporter (PT). Founded on the vision to develop highly-efficient, zero-emission transportation solutions using dynamic stabilization technology, Segway’s research and development was focused on creating devices that took up a minimal amount of space, were extremely maneuverable and could operate on pedestrian sidewalks and pathways. In 2006, the second generation Segway PTs was introduced. All the products feature breakthrough LeanSteer™ technology and a wireless InfoKey™ controller that enhance the Segway experience by making the ride even more intuitive and adding new and useful functions. Today, Segway continues to develop safe, unique transportation solutions that address urban congestion and pollution and leverage our in-house expertise. No matter the platform, our products allow you to experience more with less. (Segway.com)

SWOT Analysis
Strengths
Companies in a variety of different industries have realized the benefits of integrating Segway personal transportation PT into their business operations. Organizations are using Segway PT to create visibility, enhance productivity and save money; when you are riding a Segway PT, you “get moving.” The PT gives you freedom to travel indoors and out. Weakness

The weakness for Segway’s human transporters is primarily laws which restrict legal riding areas, such as, sidewalks or streets. Different states vary in laws and regulations on having the transporters on the roads or sidewalks; and being a new product in the marketplace, it will take some time for these laws to change. Another weakness which promotes slow and restricted growth is its cost. Purchasers find the PT’s price to be expensive for a new product although they like the benefits and innovativeness. Aslo, in areas where there are four seasons, or where rain is an issue, This personal...
tracking img