Sap Case: Learning to Love Globalization

Topics: SAP AG, Germany, SAP Implementation Pages: 2 (673 words) Published: April 20, 2011
Q1- What global attitude do you think characterized SAP prior to 2002? How do you know? What global attitude do you think most characterizes it now? Explain. In 2002, SAP executives decided they needed to make the company more global and did several things to make that happen, first of all they hired thousands of programmers in many countries (united states, China, and, India), As a subsidiary of SAP AG, SAP America oversees all business operations in North America and is headquartered in Newtown Square. SAP has about 12,500 employees in North America, with more than 2,000 employees in Newtown Square and more than 10,000 total employees in the U.S, as a subsidiary of SAP, SAP Asia pacific oversees all business operations in china and is headquartered in Hong Kong. SAP has about 180 employees in Hong Kong, In 2010 the company became SAP’s fastest-growing partner in Hong Kong and one of the top three across the Asia-Pacific region. SAP's second largest Research & Development and Global Services & Support center in the world was Founded in India in November 1998, SAP Labs India is one of the four global development hubs of SAP that contribute to all areas of the SAP product value chain- Research & Breakthrough Innovation, Product Development, Global Services & Support and Customer Solutions & Operations. As a Global Services and Support organization, Labs in India boasts of the largest production team outside Germany providing assembly, validation and test services, and is credited as being the largest testing center within SAP. Accounting for close to 50℅ of SAP custom development, Labs in India also provides remote maintenance services to roughly 8/10th of North American customers. In 2010 Based on market capitalization, SAP is the world’s third largest independent software manufacturer. they have more than 109,000 customers in over 120 countries. The SAP Group includes subsidiaries in every major country and employs more than 53,000 people.

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