The Rules ultimately tries to provide women with guidelines for getting Prince Charming and other helpful hints for dating. Fein and Schneider construct what many women may see as a convincing argument by relying on a number of fairy tale motifs that encourage women to in a sense become a princess who should be catered to in almost every aspect of a relationship. The Rules is a best-seller not likely because it is well written, but because it has a well targeted audience which is capable of moving large groups of other women to bookstores. These women aren't necessarily desperate, but may believe that marriage should be one of the most important things on their minds. The Rules provides an organized solution to the woes of finding the right guy. Its "solutions," however, are at times extremely demanding and often implausible.
Ellen Fein and Sherrie Schneider attempt to establish themselves as experts on the subject of dating and marriage early in the book, but what makes these women the authorities on what The Rules are, and how they work? They used them and are married. At least that is the only reason that the text provides. The implication made by Fein and Schneider that they are somehow more knowledgeable about getting the guy and success in marriage than people who have been... [continues]
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