Rough Draft

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Michael Jordan is arguable the best basketball player who ever played the game. A phenomenal athlete with the unique combination of fundamental soundness, grace, speed, power, artistry, and an unquenchable competitive desire, Jordan single-handedly redefined the NBA superstar. The thing that separated Jordan from the rest of the all-time greats was his compulsive need to win. Jordan was and is still known for his intense competitiveness and will to win, but that has not translated to his ownership of the Charlotte Bobcats.

Jordan burst into the league as a rookie sensation scoring in droves with an unmatchable first step and acrobatic drives and dunks and concluded his career as a cultural icon. Hard work, dedication, and the desire to be the best Jordan attained many individual accolades through out his career. Individual honors include 10 All-NBA first teams, nine all-defensive first-team, and the NBA’s most valuable player five times. Jordan is the greatest scorer the league has ever seen. He won a record 10 scoring titles, and boasted a career average of 30.1 points per game, the most in NBA history. Jordan was also among the greatest winners in NBA history leading the Chicago Bulls to six titles. Jordan became a true champion who spearheaded the globalization of the NBA. Using his dynamic on court abilities, personal sense of style, and star power Jordan built Brand Jordan. Created in 1985 Brand Jordan is an innovator of athletic shoes and apparel marketed to the masses. Brand Jordan has grown to become a market leader under Jordan’s creative design input. Shortly after leading the Bulls to their third consecutive championship Jordan was struck by tragedy. He lost his father, James, to an act of violence after the end of the 1992-1993 season. In a move that shocked the world Michael Jordan decided to retire from basketball to pursue baseball to honor his late father. In March 1995, however; Jordan returned to the basketball court. He rejoined the...
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