Robin Hood Case Study

Topics: Merry Men, Strategic management, Friar Tuck Pages: 5 (1331 words) Published: February 26, 2011
1. Robin Hood knew from the inception of his crusade to bring down the sheriff he could not do it alone. Robin therefore decided to gather allies who had a similar dislike of the sheriff and train up them up into a highly skilled group. Robin’s true goal was to alleviate some of the pressures placed on the town’s people and farmers therefore he decided to rob the rich and give to the poor. The dethroning of the sheriff was merely a mission to achieve his vision. The sheriff was the one who enforced the problem in which robin tried to solve thus it was imperative he removed him.

In formulating his strategy, he began implementing it by gathering certain individuals at first. He recruited people who had grievances and a deep sense of justice. Later on he began recruiting anyone provided they had the willingness to serve. He then gave people certain special tasks and roles as he could not do everything himself. They performed frequent raids to begin serving the townspeople and farmers.

Robin’s strategy was a good idea but it was destined to be short lived. He did not consider the long term effects of his strategy. He believed that strength lied in numbers but he did not consider rationing the resources appropriately for the large number of men and that some of them were useless stragglers. Since his operation was based in one province there was really no need for such a large membership, he would have been better off with a smaller more manageable group. Keeping his vision in mind, continuously robbing the rich would eventually force them to alter their routes, which eventually happened.

2. In terms of organizational characteristics, robin’s realization of the growing lack of discipline among his men and his decreasing resources were enough signals to reassure him that a change was needed in terms of organization. As well, the group was becoming obsolete with respect to its goals. Rather than get rid of the sheriff, the group’s ineffectiveness was allowing the sheriff to become stronger and more organised. Environmental characteristics included the diminishing food reserves, increased expenditure while revenue was declining and the reduced number of people to steal from. These factors collectively placed detrimental pressure on the crusade and he was therefore wise to know he needed a change of strategy.

3. Upon formulating a strategy for robin, it is best to look at a number of different strategic analysis tools and thus formulate the strategy accordingly.

Analysis using I/O model
The I/O model of above average returns explains the external environment’s dominant influence on a firm’s strategic actions. Using the I/O model to analyze Robin Hood’s situation we can firstly clearly state that Robin and the merry men are being pressured by the sheriff who is becoming stronger and more organized. Comparing resources with respect to man power, both parties were similar but the sheriff had a better potential resource due to his connection with the prince. Although the sheriff’s connection to the prince could have been his winning strategy, its significance was being reduced as the prince himself was being plotted against. Using the 5 forces of the I/O model, it was used to breakdown the case. Suppliers

The main suppliers of the merry men were the rich travelers passing through the forest. They provided the money and goods which would be sold to provide weapons and rations for the merry men. The man power of the band was accumulated from men who had talents and similar desire for the conquest. Buyers

The product that Robin was selling was most beneficial to the farmers and town’s people. In benefitting from the crusade, they assisted the merry men. Competition
In terms of men, they had similar numbers but the sheriff could increase his numbers easier than Robin due to his connections. The sheriff had easier access to resources (food) due to his foundation being within the law. Potential Entrants...
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