In the speech, “9/11 Address to the Nation” former president George W. Bush delivers a
message to the American people and those around the world. Bush addresses the event to people
all around the world and the actions of what is going to happen.
In his speech, Bush builds his credibility by connecting to the audience’s shared values.
One shared value that he uses in his speech is the pronoun “our”. For example, “Our country is
strong.” He uses “our” to show that he is just like everybody else. Another way Bush uses ethos,
is when he talks about the America government, and how they are helping to rescue Americas
in the Twin Towers. “Our first priority is to get help to those who have been injured.” Our
governments most concern, is getting those who are injured, immediate medical care and far
away from the devastation that might cause more harm to them. The United States of America
deals with crisis in a positive way and standing strong for our country. “America and our friends
and allies join with all those who want peace and security in the world, and we stand together to
win the war against terrorism.” Bush talks about all Americans coming together and fighting for
our nation. Credibility is important, and Bush establishes the ethos appeal early in his
Bush appeals to the audiences emotions using anguished feelings. He uses
negative, victimized language to show Americans that he feels, what they feel. “ ... our very
freedom came under attack in a series of deliberate, and deadly terrorists acts.” Bush explains
in a serious tone about the event. He also quotes a verse from the Bible to ensure the audience
that God is with us. The scripture says, “ ... Psalm 23, Even though I walk through the valley of
the shadow of death, I fear no evil, for you are with me.” He then explains that God is with us,
standing by the Americans side through the...