Retail Operations @ Reliance Fresh

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  • Topic: Retailing, Reliance Industries, Dhirubhai Ambani
  • Pages : 19 (5867 words )
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  • Published : December 31, 2011
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INTERNSHIP REPORT
ON RELIANCE RETAIL OPERATION
AT
RELIANCE SUPER, VAZHAKKALA
Submitted in partial fulfilment for the award of the master degree IN
BUSINESS ADMINISTRATION
AT

INDIAN INSTITUTE OF PLANNING AND MANAGEMENT,COCHIN
BY
MUHAMMED SHAMIL P.A
Reference No.2010-12 SS/ISBE/COC-7(A) CA-1195 Session: SSPG10-12 CERTIFICATE

This is to certify that the project report entitled,
“STORE OPERATION ACTIVITIES IN
RELIANCE RETAIL LTD ”

Is bonafide record of work done by

MUHAMMED SHAMIL P.A.
(Reg No.)
And submitted in partial fulfilment of the requirement of the Degree of Master of Business Administration of the Manonmaniam Sundaranar University.

Place:COCHIN Mr.KailashnathMenon Date: Academic Dean

CERTIFICATE

This is to certify that the project report entitled,
“STORE OPERATION ACTIVITIES IN
RELIANCE RETAIL LTD ”

Is bonafide record of work done by

MUHAMMED SHAMIL P.A.
(Reg No.)
And submitted in partial fulfilment of the requirement of the Degree of Master of Business Administration of the Manonmaniam Sundaranar University.

Place:COCHIN Mr.Rohid Khader
Date: Head of SMG

ACKNOWLEDGEMENT

At the outset, I thank the lord almighty for the grace, strength and hope to make our endeavour a success. I express my deep felt gratitude to Mr. Manoj Z Cheeran , Store Manager of Reliance Super Vazhakkala, my mentor and seminar guide for his valuable Guidance support, suggestions and encouragement.

I am profoundly grateful to Mr. Kailashnath Menon, Academic Head of IIPM Cochin; Mr.Rohit Khader Head of SMG IIPM Cochin; Mr. Jovin George, Academic Dean of IIPM Cochin for their constant encouragement. Further more I would like to thank all others in Reliance Super Vazhakkala

Also im thankful to my parents and numerous friends. This report would not have been a success without their inspiration, valuable suggestions and moral support from them through out its course.

MUHAMMED SHAMIL P.A.

CONTENTS

Introduction…………………………………………………

Activities within the store……………………………

Recommendation…………………………………………

Conclusion……………………………………………………

Bibliography…………………………………………………

INTRODUCTION
* India has often been called a nation of shopkeepers. Presumably the reason for this is; that, a large number of retail enterprises exist in India. In 2004, there were 12 million such units of which 98% are small family businesses, utilizing only household labour. Even among retail enterprises, which employ hired workers, a majority of them use less than three workers. * Retailing is the combination of activities involved in selling or renting consumer goods and services directly to ultimate consumers for their personal or household use. In addition to selling, retailing includes such divers activities as buying, advertising, data processing and maintaining inventory. * While sales people regularly call on institutional customers, to initiate and conclude transactions, most end users or final customers, patronize stores. This makes store location, product assortment, timings,...
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