Retail Assignment
Contents
Page
4. Key Information
4. Introduction to the Module
5. Intended Learning Outcomes
6. Outline Delivery
10 4.1 Attendance Requirements
11 Assessment
14 How is My Work Marked?
17 Assessment Criteria and Marking Standards
19 Assessment Offences
21 Learning Resources
23 9.1. Library 9.2. Other Resources
27. Module Evaluation
28. Report on Last Delivery of Module
1. Key Information
Module/Unit title: Retail Marketing
Module Leader: Tim Froggett LAB 322, Cambridge Campus Email: tim.froggett@anglia.ac.uk Tel: 0845 1962
Every module has a Module Definition Form (MDF) which is the officially validated record of the module. You can access the MDF for this module in three ways via:
• the Virtual Learning Environment (VLE) • the My.Anglia Module Catalogue at www.anglia.ac.uk/modulecatalogue • Anglia Ruskin’s module search engine facility at www.anglia.ac.uk/modules
All modules delivered by Anglia Ruskin University at its main campuses in the UK and at Associate Colleges throughout the UK and overseas are governed by the Academic Regulations. You can view these at www.anglia.ac.uk/academicregs. A printed extract of the Academic Regulations, known as the Assessment Regulations, is available for every student from your Faculty Office (all new students will have received a copy as part of their welcome pack).
In the unlikely event of any discrepancy between the Academic Regulations and any other publication, including this module guide, the Academic Regulations, as the definitive document, take precedence over all other publications and will be applied in all cases.
2. Introduction to the Module
Welcome to the Retail Marketing module. This module aims to build on knowledge of the basic principles and practices of marketing by applying them in a retail context and to develop specialist knowledge of the retail industry from a marketing perspective. There are links to many
Page
4. Key Information
4. Introduction to the Module
5. Intended Learning Outcomes
6. Outline Delivery
10 4.1 Attendance Requirements
11 Assessment
14 How is My Work Marked?
17 Assessment Criteria and Marking Standards
19 Assessment Offences
21 Learning Resources
23 9.1. Library 9.2. Other Resources
27. Module Evaluation
28. Report on Last Delivery of Module
1. Key Information
Module/Unit title: Retail Marketing
Module Leader: Tim Froggett LAB 322, Cambridge Campus Email: tim.froggett@anglia.ac.uk Tel: 0845 1962
Every module has a Module Definition Form (MDF) which is the officially validated record of the module. You can access the MDF for this module in three ways via:
• the Virtual Learning Environment (VLE) • the My.Anglia Module Catalogue at www.anglia.ac.uk/modulecatalogue • Anglia Ruskin’s module search engine facility at www.anglia.ac.uk/modules
All modules delivered by Anglia Ruskin University at its main campuses in the UK and at Associate Colleges throughout the UK and overseas are governed by the Academic Regulations. You can view these at www.anglia.ac.uk/academicregs. A printed extract of the Academic Regulations, known as the Assessment Regulations, is available for every student from your Faculty Office (all new students will have received a copy as part of their welcome pack).
In the unlikely event of any discrepancy between the Academic Regulations and any other publication, including this module guide, the Academic Regulations, as the definitive document, take precedence over all other publications and will be applied in all cases.
2. Introduction to the Module
Welcome to the Retail Marketing module. This module aims to build on knowledge of the basic principles and practices of marketing by applying them in a retail context and to develop specialist knowledge of the retail industry from a marketing perspective. There are links to many