Researche Paper on Lux Soap in Bangladesh

Topics: Brand management, Brand, Procter & Gamble Pages: 4 (1383 words) Published: May 23, 2011
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We are very thankful to our Project guide Mr. Sanjeev Kumar faculty member (lecturer) RIMT-IMCT, for his valuable guidance, deep-rooted interest, inspiration and continuous encouragement through out the period of project. We also thank the respondents for their cooperation and spending precious time in responding to the Questionnaire.

i. Summary
ii. Introduction
iii. Snapshot of Tooth paste Brands
iv. Review of Literature
v. Research Work
vi. Conclusions
vii. Suggestions
viii. Bibliography

Chapter I
This project titled ‘ Image Profile Analysis of Leading Brands of Tooth paste amongst consumers ‘ is a study which seek to define the image of 2 tooth paste brands in which HLL have two products – Close Up&...
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