Research on Hero Hona

Topics: Motorcycle, Honda, Haryana Pages: 3 (717 words) Published: December 15, 2012
‘Hero’ is the brand name used by the Munjal brothers or their flagship company, Hero Cycles Ltd. Hero MotoCorp Ltd. is the world’s largest manufacturer of two-wheelers, based in India. Hero MotoCorp Ltd. is the new name of Hero Honda Motors Ltd., After the Hero group & Honda Motor Company called off their 26-year long association. Its chairman is Mr. Brijmohan Lal Munjal. The company address is : 34 Community Centre, Basant Lok Vasant Vihar, New Delhi. Its two-wheelers are manufactured across three globally benchmarked manufacturing units. Two of these are based at Gurgaon and Dharuhera which are located in the state of Haryana in northern India. The third and the latest manufacturing plant are based at Haridwar, in the hill state of Uttrakhand. Hero MotoCorp is putting forth an epic performance in the manufacture of two-wheeled motor vehicles. Serving the Indian market, Hero MotoCorp (formerly Hero Honda Motors Ltd.) sells more than 3 million bikes annually with offerings ranging from fuel-efficient scooters to powerful motorcycles. The company, considered the largest two-wheeler manufacturing company in the world, exports to Africa, Asia, Eastern Europe, and Latin America. Hero MotoCorp started as a joint venture between Hero Group (run by the Munjal family) and Honda Motors. In mid-2011, Honda sold its 26% stake in Hero MotoCorp to Hero Group. CEO Pawan Munjal and the Munjal family own 52% of Hero MotoCorp. Hero MotoCorp offers wide range of two wheeler products that include motorcycles and scooters, and has set the industry standards across all the market segments.

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The story of Hero MotoCorp Ltd. began with a simple vision of a...
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