Research Methods

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UNIVERSITY OF MALAYSIA PERLIS

-BFT 501“BUSINESS RESEARCH METHODOLOGY”

INDIVIDUAL ASSIGNMENT Research Instruments: Interview - Structured

Prepared By : Muzaphar Noman Abdulrahman Lecturer : Assoc. Prof. Dr. Idris Mohd Noor

Interview-Structured

CONTENTS
Title Page

Research Instrument ...................................................................................2

Interview - Structured .................................................................................3 Steps / Procedures of Interview – Structured .............................................4

Interview- structured characteristics ...........................................................5

Sample (1) of interview-structured .............................................................7

Sample (2) of interview-structured .............................................................7

Conclusion & Comments ............................................................................8

Appendix A ..............................................................................................10

Appendix B ..............................................................................................11

1

Interview-Structured

Research Instrument
In general, research instruments are tools or devices used to measure the concept of interest in a research project. Therefore, research instrument is important component in research project because it used widely in gathering a research data or information and without it data or information would be impossible to put in hand. An instrument data or a research instruments such as a survey, observation, questionnaire, test, scale, interview schedules, are designed to measure the variable(s), characteristic(s), or information of interest, often a behavioral or psychological characteristic. Research instruments can be helpful tools to any research study (Boswell, C.,Cannon, S., 2007).

One of research instrument types is interviews; interviews are an attractive way for the project researcher. At first step, they do not involve much technical equipment in order to collect the information perhaps a notepad and a portable tape recorder and the basic technique draws on a skill that researchers already have the ability to conduct a conversation (Denscombe, M. , 2003). .No complex equipment and no need to spend time learning new skills: this is a particularly attractive recipe.

The reality, though, is not quite so simple. Although there are a lot of superficial similarities between a conversation and an interview, interviews are actually something more than just a conversation. Interviews involve a set of assumptions and understandings about the situation which are not normally associated with a casual conversation (Denscombe, M. , 2003).

The use of interviews normally means that the researcher has reached the decision that, for the purposes of the particular project in mind, the research would be better served by getting material which provides more of an In-depth insight into the topic, drawing on information provided by fewer Informants. However, Interview data can be used in a variety of ways and for a variety of specialist purposes, depending on the background of the researcher and the con text in which the interview occurs. For project 2

Interview-Structured

researchers, by far the most common use will be as a source of information. Besides, the interview instrument has variety of types with different way of procedures and steps, these interview types such structured interviews, semi-structured interviews, unstructured interviews, one-to-one interviews, group interviews and focus groups (May, T. , 2002).

Interview - Structured
Structured interviews involve tight control over the format of the questions and answers. In depth, the structured interview is like a questionnaire which is administered face to face with a respondent. The researcher has a predetermined...
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