Report Writing on Nutritious Drink Business Plan

Topics: Marketing, Strategic management, Energy drink Pages: 11 (2663 words) Published: March 13, 2013
Business Description and Management Segment:
General Description of the Business:
REFILL will be a nutritious energy drink for all the people. It will help to regain lost energy in the body. This production house named Friends & Company will be situated in Gazipur. Friends & Company will be a partnership firm and all of its partners will provide financial support and staffing. In our country most of the ingredients used in producing energy drink are either bought from abroad or from local market with a high price. This increases the overall production cost of drinks or the prizes of products. Our REFILL will bring a variety of new taste and flavors with nutrition to suit ours buyers satisfaction. We will provide high quality products with reasonable prices. We expect our buyers to gain full satisfaction from our products. This is Friends & Company’s REFILL, where quality is everything. Industrial Background:

Energy drink consumption has continued to gain in popularity since the 1997 debut of Red Bull, the current leader in the energy drink mark. Although energy drinks are targeted to young adult consumers, there has been little research regarding energy drink consumption patterns among college Energy drink consumption has continued to gain in popularity since the 1997 debut of Red Bull, the students in the United States. The purpose of this study was to determine energy drink. The first energy drink in Bangladesh is SHARK. Then, at first a nutritious drink came to Bangladesh which name was KONIA. It was published in 2012.but, now we are publishing such kind of nutritious drink which is better than KONIA. And the name of the drink is “Refill Nutritious Drink” which contains more nutritious elements and it also healthy. We will sell this drink at a cheaper rate .Using energy drinks is a popular practice among college students, as we found that 51% of 496 college students surveyed reported drinking greater than one energy drink each month. So, we are creating such kind of energetic and nutritious drink which contains so much nutrition and it helps to fulfill the lack of weakens in our body.

Company Profile:
Company’s Vision: Our vision is to provide healthy drinks to the society. Company’s Mission: Our mission is to remove lack ness of nutrition from Bangladesh.

Goal/Potential of the Venture and Milestone:
Friends & Company is the newest company in this line of business. Our goal is to be the best, we want to see our company to the highest peak of success by the year of 2016. Our company will lead the market within this time.

Uniqueness of product:
Refill is the only one nutritious drink which includes with vitamin B1, B3, B6, B12, D, K, E, and Sodium Benzoate (E211). Refill Nutritious Drink is a kind of Isotonic Drink specially form rehydrate & quickly replace both energy & electrolytes lost during hard work, excessive sweating during extortion , gym & sports activity. Let you to perform the best, restore freshness of your skin. Management of the business:

Organizational Structure:

Management Team:
Our garments accessories project is being financed and operated by the eleven respective partners of our business.
Md. Ishraq Tahmid
Faatema tuj Zohra
Arman Hossain
Sumaiya Kowser Mila
Sharmin Mouni
Firoz Hasan Raj
Farhana Islam
Sajjad Zihan
Shammi Akter
Majba Uddin
Legal Structure:
Friends & Company
(According to the partnership act, 1932)
Deed of partnership is our own partnership agreement , the agreement will include detailed information about the eleven respective partners of Friends & Company. Ishraq Tahmid
Age: 20
Address: 128/Kalabagan 1st lane, Dhanmondi
Nationality: Bangladeshi (by birth)
Educational qualification: BBA
Fatema Tuz Zohora
Age: 20
Address: Tejgone , Farm gate, Dhaka
Nationality: Bangladeshi (by birth)
Educational qualification: BBA
Md. Arman Hossain
Age: 20
Address: Mirpur 12, Dhaka
Nationality: Bangladeshi (by...
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