Topics: Perception, Subroutine, Skill Pages: 2 (320 words) Published: January 23, 2013

Rodolfo Madison, Training Consultant

Video-based training programs are being implemented at an ever-increasing rate across the country. While this type of training should certainly not be the only method that is used to train your employees, it is very effective and can offer significant advantages over other training methods.


There are many advantages to video-based training. However, only the most significant ones are discussed here.

Save Development Time. You can shorten your training cycle because you will have the ability to deliver “just-in-time” training where and when you need it. Facilitation materials with activities and discussion points can be used in whole or in part to create training events that run anywhere from one to four hours.

Add Variety to the Delivery Mix. Workshops and lectures can become routine and boring. Video provides a change of pace and can add an entertainment factor that is not possible in a live presentation. Videos can also be used to supplement a face-to-face workshop to stimulate discussion, demonstrate concepts that could not otherwise be presented, and provide meaningful examples of the topic at hand. The more the senses are engaged in the content, the more the participants will learn.

Build a Resource Library. Building a video and/or DVD library allows you to offer a broader range of training. You will no longer be limited to custom in-house development or scheduled classroom events. Trainees can check out a DVD or access video training online.


Video-based training materials save your organization time and money, and they make your business look progressive. Because they help build learning retention, they can also improve the return on your training investment. The next step should be a formal review of your training needs and an evaluation report to be completed by a professional video-based training firm with a proven track record.
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