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Our submission of this report discusses the profile of an international successful entrepreneur and how the person succeeds in the world of entrepreneurship and entrepreneurial management. As the stated objectives on the assessment sheet given, it helps us to understand or master the ideas of entrepreneurial importance in this century of technology, to consider the entrepreneurs role as ‘a force of good to society’ and indirectly provides us experiences to develop team-working, research, communication and presentation skills.
As for this assessment, we introduce the owner of the Virgin Group; Sir Richard Branson, as an example of the successful international entrepreneur. The issues that we will show and discuss are an introduction and his back-ground profile, the history of his prior and current business, his leadership and management style, the characteristics and traits for him to succeed, and his contributions in the context of economy and society. To overview, we will analyse all of the theories and issues, and conclude, of Sir Richard Branson.
Introduction and Sir Richard Branson’s Profile. To our point of view, an entrepreneur is someone who implements unique, innovative and creative ideas, and being acquainted to leadership style and characteristics. As there is an existence of barriers to be successful, an entrepreneur will overcome those barriers and problems with any possible solutions.
Regarding our research of Sir Richard Branson’s background, he was born on July 18th 1950 in Surrey, England. Sir Richard Branson struggled with dyslexia, has a hard time with educational institutions. He nearly failed out of the all-boys Scaitcliffe School, which he attended until the age of 13. He was then transferred to Stowe School, a boarding school in Stowe, Buckinghamshire, England. He struggled in a school and dropped out at the age of 16. The decision to drop out of school might have been initiated by his seemingly troublesome period in his

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