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Rei Kawakubo

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Rei Kawakubo
Fashion from the west has been a major influence in the fashion world, and today,
Japan’s impact on the fashion industry is evident. They brought their culture and style to show that clothes does not have to be symmetric, pretty, and have a good cut. Like what Rei Kawakubo (“Kawakubo”) said “If you want a well-designed pattern and good sewing, you don’t need a fashion designer.” Similarly, her companion in arms, Yohji Yamamoto (“Yamamoto”), who also has a statement that "Perfection is ugly. Somewhere in the things humans make, I want to see scars, failure, disorder, distortion.” These ideas make them break the fashion history since the beginning of 1980s. Tokyo was never received any recognition as a fashion city in the same way that Paris, Milan or New York did, until 1970s. A number of the most influential Japanese designers have became key players in the international fashion arena, that is Paris, this fact shows how Japanese revolution in Paris fashion rose. This happened because during that time, women were active in the business world and interested in keeping their bodies physically toned, trend so called “Power Dressing” which included both conservative elements and a return to “body-conscious”. French fashion has been both disturbed and strengthened by the addition of the “outsider” forces such as Kenzo Takada, the pioneer designer among Japanese designers. At the beginning of the 1980s the placement of Tokyo on the fashion map became even more pronounced when ʻThe Big Threeʼ Issey Miyake who can be considered as ʻthe founding father of the avant-garde fashionʼ, and other two being Yamamoto and Kawakubo, placed great significance on clothing inherited from the past. This includes Japanese farmersʼ clothes designed through necessity and adapted dyed textile and quilting from ancient Japan, which Japanese would not consider fashionable.

Kawakubo and Yamamoto gained international recognition for their innovative collections by suggesting different ways of

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