Reaction Paper (Project Planning and Evaluation)

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A Feasibility Study (FS) is a method of operation employed to precisely describe what a project is and what strategic issue need to be considered to assess the probability of gaining success. The following are the different types of FS: technical, economic, cultural, legal/ethical, resource, operational, marketing, real estate, and comprehensive feasibility. FS are done by companies whenever there is a new project to deal with. It is also used as a basis for an investment decision, whether to pursue or not on a particular project or business, or to make sure that there will be a return on investment (ROI).

FS is a necessity in the Philippine setting in the sense that in this unstable economy of ours, investing in something which does not promise any substantial returns is deemed to be a suicidal act. We do know that monetary remuneration is not the only important thing that any of our investments expect in return but it is what fuels our endeavors to continue to be of service to others and give our clients what is due them. A comprehensively conducted FS will help us determine the strengths and weaknesses of any project we are about to execute which in due course will save us money, time and effort.


Situational Analysis is the step in the formulation of a plan, formulation of objectives and targets, formulation of policies and strategies, identification of programs and projects and last is investment programming or budgeting. Problem identification identifies the issues and problems that need to be solved. The framework for analyzing social outcomes include: outcomes, resources, services and facilities, access and utilization of services and facilities and environment. The profile of the target population describes the context which involves physical, economic, social, cultural and political environment where the population subsists.

The process of making a Situational Analysis is complex. It has a various components which need to be analyzed. Adequate time is very much needed to make sure that the end-result is not half-baked and clearly states the reason for engaging in such study. Collective effort of those who are involved should also be urged to arrive at a solid decision and basis for engaging regularly in the planned activity.


Evaluating technical feasibility has to do with a large part of determining needed and existing resources. Technical Analysis should be done to conclude whether current technical resources can be upgraded in a manner that fulfills the demand. If existing systems cannot be upgraded, then considerations on whether there is such an existing technology that meets the specifications should be the next alternative. Technical Analysis enables to uncover the method of production to be employed, equipment and tools, site development, amenities, factory building among others.

The practicality of a proposed or an on-going project can be measured through Technical Analysis. It is the skeleton in which your business will stand and operate. It determines if a certain business venture possesses the necessary materials for it to be operational. Also, it makes sure that even if the materials are available, it has the capacity to handle or sustain the project at hand. Finally, it evaluates the capability of the workforce if they have the required skills needed to make the project possible. Technical Analysis encompasses the assessment of the structural components and technical aspects in running a business or sustaining a project.


Environmental Analysis is the study of the threats and opportunities that may affect the Marketing Plan. It is a fundamental marketing...
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