Propaganda Essay

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Propaganda

Propaganda is all around you; you hear it, you see it, you even smell it from time to time. One thing that you may not know is that there are many types of propaganda, and they are all very different, but accomplish the same goal. You even use propaganda from a day to day basis and you may not even know it. This has bee demonstrated in the novel Animal Farm where there is a lot of propaganda. In this story, if you watch what is going on and what the animals are saying and doing you will witness propaganda at work everywhere.

There are many types of propaganda, and they all work differently. The “fakery” technique attempts to deceive the consumer into thinking that the product is good without ever describing the real merits of the product. An example of this could be a soda pop commercial where they only say that it tastes “great!” but they never say what it does for your health such as give a caffeine boost or satisfy the consumer’s caffeine and or sugar cravings. Another type of propaganda is called “association.” Association is used when an object is being sold in the same picture with an object that is considered very impressive. For example when a U.S. president gives a speech with an important backdrop (ie. Aircraft carrier). These are only two examples of the many forms of propaganda that are very different but accomplish the same thing.

Like I said, propaganda is all around us, and you can’t escape it. Its on television, in schools, even on the clothing that you’re wearing at this moment. It influences you because you can’t escape it. It’s thrown at you all of the time and since it’s all around you, you grow accustomed to it. Familiarity lowers our defenses and we “let our guard down” and absorb it into our unconciousness. After a while you start to associate the products that the propaganda represents. It the propaganda has been successful you’ll want to buy the product it represents.

The type of propaganda that...
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