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REPORT ON

“MARKETING STRATEGY AND CUSTOMER SATISFACTION OF PUMA FOOTWEAR”

Submitted in partial fulfillment for the Award of degree of MASTER IN MANAGEMENT STUDIES
MMS

Pillai’s Institute of Management Studies &Research

Submitted To: - Submitted By:- Prof. Ritesh Kumar Saurabh Sardiwal

DECLARATION

I, the undersigned Saurabh Sardiwal a student of Pillai’s Institute of Management Studies & Research, New Panvel affiliated to Mumbai University declare that the project work presented in this report is my own work and has been carried out under the supervision of Teacher.

This work has not been submitted to any other university for any other examination.

Place: (Saurabh Sardiwal) MMS student Date:

CERTIFICATE OF THE GUIDE

This is to certify that the Project work titled “Marketing Strategies and Customer Satisfaction of Puma.” is a bonafide work of “Saurabh Sardiwal” carried out in partial fulfillment for the award of degree of MMS of Suresh Pillai’s Institute of Management Studies & Research under my guidance. This project work is original and not submitted earlier for the award of any degree/diploma and associate ship of any other University/Institution.

Prof. Ritesh Kumar Dr. Vijay Ragavan
Project Guide Director - PIMSR

ACKNOWLEDGEMENT

I express my sincere thanks to my faculty guide Prof. Ritesh Kumar and Mr. Ashutosh Sharma(Company Guide) for guiding me right from the inception till the successful completion of the project. I sincerely acknowledge them for extending their valuable guidance, support for...