Project Grading Rubric Proj 3

Name: ________________________________

Review for Team: ________

Pitch Co: __________________________

Case Study Grading Rubric

%

Clear explanation of key strategic issues
• The problems, scope, and seriousness was clearly identified in the discussions. • There was a well focused diagnosis of strategic issues and key problems that demonstrated a good grasp of the company’s present situation and strategic issues.
• Effective Executive Summary
• Did not waste space summarizing information already found in the case. 20%

Comments:

Score (0‐25): _______

Valid arguments; analysis of financial performance with relevant supportive detail
 Logically organized, key points, key arguments, and important criteria for evaluating business strategies were easily identified
 Critical issues and key problems that supported the Case Analysis were identified and clearly analyzed and supported.
Appropriate analysis, evaluation, synthesis for the specific industry identified  There was complete data on which to base a thorough analysis
 Key change drivers underlying the issues were identified.
 Synthesis, analysis, and evaluations were clearly presented and supported in a literate and effective manner.
Conclusions and recommendations are congruent with strategic analysis  Specific recommendations and/or plans of action provided.
 Specific data or facts were referred to when necessary to support the analysis and conclusions.
 Recommendations and conclusions were presented and supported in a literate and effective manner.
Proper organization, professional presentation, and logical flow of analysis.  Logically organized, key points, key arguments, and important criteria for evaluating the business logic easily identified.
 Key points were supported with a well thought out rationale based on applying specific concepts or analytical frameworks to the data provided in the case. rd  Proper grammar, spelling,