Present Status of Women Entrepreneurship in India

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IMPACT OF WOMEN ENTREPRENEURS ON SOCIETY

PRESENT STATUS, GROWTH AND IMPACT OF WOMEN ENTREPRENEURS
Abstract
Women constitute around half of the total world population. So is in India also. They are therefore, regarded as the better half of the society. In traditional societies they were confined to the four walls of houses performing house hold activities. In modern society they have come out of the four walls to participate in all sort of activities. The Indian women are no more treated as beautiful showpieces. They are also enjoying the fruit of globalization marking an influence on the domestic and international sphere. They have carved a niche for themselves in the male dominated world. Indian women well manage both burden of work in household front and meeting the deadlines at the work place. In a recent survey it is revealed that the female entrepreneurs from India are generating more wealth than the women in any part of the world The primary objective of this paper is to find out the status of women entrepreneurs in India. In Hindu scriptures, woman has been described as the embodiment of shakti which means source of power. This paper includes rationale behind the women entrepreneurship and to analyze policies of Indian government for women and also to analyze that are those policies enough for the growth of women entrepreneurship. Main reasons for women to become an entrepreneur, the institutions that are helping the women to put their thoughts into action are also included in this study. This study includes the success stories of most successful women entrepreneurs of India. On the basis of this analysis some recommendations are given to promote spirit of women entrepreneurship and helping the women to become a successful entrepreneur. Research Methodology for this study is based on secondary data.

MRS.KAMALA BALAKRISHNAN
HOD& RESEARCH SCHOLAR
ANNAI VIOLET ARTS AND SCIENCE COLLEGE, AMBATTUR-53
E-MAIL ID; balakamala@gmail.com
Cell:9884484115

IMPACT OF WOMEN ENTREPRENEURS ON SOCIETY

PRESENT STATUS, GROWTH AND IMPACT OF WOMEN ENTREPRENEURS
INTRODUCTION
Women constitute around half of the total world population. So is in India also. They are therefore, regarded as the better half of the society. In traditional societies they were confined to the four walls of houses performing house hold activities. The traditional set up is changing in the modern era. The transformation of social fabric of the Indian society, in terms of increased educational status of women and varied aspirations for better living, necessitated a change in the life style of Indian women.

Thus, the Indian women have basic characters in themselves in the present sociological and cultural setup as follows.

Indian women are considered as Sakthi, which means source of power. Effectively coordinating the available factors and resources. Efficient execution of decisions imposed on them
Clear vision and ambition on the improvement of family and children. Patience and bearing the sufferings on behalf of others and Ability to work physically more at any age.
Who is Women Entrepreneur ?

“ Women who innovate, imitate or adopt a business activity are called women entrepreneurs.” STAGES OF WOMEN ENTREPRENEURSHIP DEVELOPMENT
House hold activities : In ancient days women are confined to four walls and are involved in house hold activities •Agro based and cottage industries: They started helping their family members in manufacturing some products such as pots, baskets, weaving sarees etc. •Small- scale industries: They entered in small-scale industries such as pickles, small shopes etc. •Large-scale industries: In the present days women entered in large-scale industries such as financial institutions, manufacturing industries ,auto mobile industries etc •Global entrepreneurship: In this competitive world they entered into the global market and...
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