Porter Five Force Analysis of Indian Food Processing Industry
Porter’s five force analysis of food processing industry | MARKETING STRATEGY | HITESH VAVAIYA |
Table of Contents Acknowledgement 3 Introduction of Report 3 Research Objective 4 Introduction of Food Processing Industry 4 The History of Food Processing Industry 4 Supply chain of food processing industry and factor affecting each activity 5 Agriculture 5 Food processing 5 Indian Food Processing Industry 7 History of food processing Industry in India 7 Current Market Overview 9 Indian Food Processing Industry Performance 11 Food Processing Sector overview 11 Major Players of Food Processing Industry 14 Indian Food Processing Companies Profiles 14 Major Indian player in Food processing Industry Overview 15 I.T.C LTD 15 GODREJ PROFILE 15 MTR Foods Limited Profile 16 Parle Limited Profile 17 Dabur India Limited Profile 17 Analysis 18 Porter Five Forces Analysis for Indian Food Processing Analysis 18 Threat of Entry (high) 19 Rivalry between Established Competitors (low) 21 Bargaining Power of Buyers (low) 23 Bargaining Power of Suppliers (low) 25 Threat of Substitutes (high) 26 Conclusion 27 Bibliography 29
Acknowledgement
I take the opportunity, while presenting this report and to express my gratitude to all those who afford their valuable help and time to help me to complete the project successfully. A number of people provided us their assistance, encouragement, and enthusiasm. Without them this project would not have been possible.
Firstly, I would like to thank our institute IIPM and our honorable prof. partho sir for giving me such an opportunity to work on such a project.i got a chance to put all our classroom theories and practices for understanding and analyzing the working of the real Indian scenario.
Introduction of Report
This report provides an overview of our food production and consumption system, its impacts on the environment and its vulnerability to environmental problems and resource constraints. The aim of the
Table of Contents Acknowledgement 3 Introduction of Report 3 Research Objective 4 Introduction of Food Processing Industry 4 The History of Food Processing Industry 4 Supply chain of food processing industry and factor affecting each activity 5 Agriculture 5 Food processing 5 Indian Food Processing Industry 7 History of food processing Industry in India 7 Current Market Overview 9 Indian Food Processing Industry Performance 11 Food Processing Sector overview 11 Major Players of Food Processing Industry 14 Indian Food Processing Companies Profiles 14 Major Indian player in Food processing Industry Overview 15 I.T.C LTD 15 GODREJ PROFILE 15 MTR Foods Limited Profile 16 Parle Limited Profile 17 Dabur India Limited Profile 17 Analysis 18 Porter Five Forces Analysis for Indian Food Processing Analysis 18 Threat of Entry (high) 19 Rivalry between Established Competitors (low) 21 Bargaining Power of Buyers (low) 23 Bargaining Power of Suppliers (low) 25 Threat of Substitutes (high) 26 Conclusion 27 Bibliography 29
Acknowledgement
I take the opportunity, while presenting this report and to express my gratitude to all those who afford their valuable help and time to help me to complete the project successfully. A number of people provided us their assistance, encouragement, and enthusiasm. Without them this project would not have been possible.
Firstly, I would like to thank our institute IIPM and our honorable prof. partho sir for giving me such an opportunity to work on such a project.i got a chance to put all our classroom theories and practices for understanding and analyzing the working of the real Indian scenario.
Introduction of Report
This report provides an overview of our food production and consumption system, its impacts on the environment and its vulnerability to environmental problems and resource constraints. The aim of the
Bibliography: http://dahd.nic.in/order/mmpo.doc Standards Bill, 2005, is available at: http://mofpi.nic.in/foodsfty.htm