Pma of Igds in Service Delviery

Topics: Bicycle, Hong Kong, Cycling Pages: 24 (5533 words) Published: February 2, 2013
The University of Warwick
The Hong Kong Polytechnic University
Department of Engineering Manufacturing Group
Integrated Graduate Development scheme
MSc Business Engineering Management
Post Module Assignment 1

Subject: Service Design and Delivery
Name: Yu, Keung Lun (Alan)
PolyU Student ID: 10800545G

Warwick Student ID: 1038137

IGDS HK, SDD 2011, PMA, Polyu ID:10800545G, Warwick ID:1038137

Page 1

Table of Content
TABLE OF CONTENT.................................................................................................................................. 2 TABLE OF FIGURES: .................................................................................................................................. 3 QUESTION 1. ............................................................................................................................................ 4 CARRY OUT AND PRESENT THE SIPOC (SUPPLIER, INPUT PROCESS, OUTPUT, CUSTOMER) OF THE PROCESS AS PROVIDED IN THE ABOVE LISTED WEBSITE. EVALUATE THE ELEMENTS OF THE PROCESS WHERE THE VALUE IS DETERMINED BY EXPERIENCE AND THOSE WHERE THE VALUE IS DETERMINED BY OUTPUT. DISCUSS HOW THE SERVICE AND ADDRESSES THIS. .................................................................. 4 SUPPLIER ........................................................................................................................................................6 INPUT ............................................................................................................................................................6 OUTPUT .........................................................................................................................................................6 CUSTOMER .....................................................................................................................................................7 PROCESS ........................................................................................................................................................7 Step 1 ......................................................................................................................................................7 Step 2 ......................................................................................................................................................7 Step 3 ......................................................................................................................................................8 Step 4 ......................................................................................................................................................8 Step 5 ......................................................................................................................................................8 Step 6 ......................................................................................................................................................8 Step 7 ......................................................................................................................................................8 QUESTION 2 ............................................................................................................................................. 9 DISCUSS, IN TERMS OF A VALUE MATRIX, THE STRATEGIC SHIFT MADE BY THE BICYCLE INDUSTRY AND THE SUBSEQUENT CHANGE IN THE OPERATIONS REQUIRED. ................................................................... 9 VALUE MATRIX ................................................................................................................................................9 BICYCLE INDUSTRY DEVELOPMENT.......................................................................................................................9 STRATEGIC MOVE MADE BY...
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