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Competitor’s Price Offering

Competitor’s Price comparison 1. (Cars)
Hyundai| I30(21450$)| Gets (14680$)| Accent (16800$)| Avante/Elantra (21000$)| Sonata NF/YF (22-25400$)| Genesis| Equus| Volkswagen| | Polo (17-24000$)| Golf (25-27000$)| Jetta (27000$)| Passat (34-54000$)| | Phaeton (87000$)| Skoda| | | Fabia (18-22000$)| | Octavia (25-34800$)| | | Mercedes Benz| | | | | C-class (37-45000$)| E-class (49-70000$)| S-class (80-110000$)| Nissan| | | Tiida (27100$)| | | Teana (43500$)| |

Ford| | | Focus (27000$)| | Fusion (36-39000$)| | | BMW| | | | | 3-class (38000$-)| 5-class (64000$)| 7-class (108000$)|

2.Minibus
Hyundai| Starex (24650-28200$)|
Volkswagen| Crafter (57000$) & Transporter T4/4WD (58000$)| Mercedes Benz| Spriter (57000$)|
Ford| Transit (37000$)|
Nissan| Urvan (35000$)|

3. SUV’s
Hyundai| Santa Fe (28-29500$)| Tucson (25818$)| Veracruz (41850-43980$)| Ford| Escape (35000$)| Everest (34000$)| Explorer (42000$)| Nissan| X-Trail (38500$)| Murano (55000$)| X-Terra (42000$)| Volkswagen| | Tiguan (46-54000$)| Toureg (66-72000$)|

Mercedes Benz| GLK (48000$-)| ML (58000$-)| GL (90000$-)| BMW| X3 (64000$)| X5 (93000$-)| X6 (108000$-)|

“khet Motors” Company
KHET Motors – Toyota Authorized Distributor in Mongolia
* Over 10 years in the market.
* Annual new Toyota car sales during years 2005-2008 ranged from 400 to over 1000 vehicles in Mongolia. * Khet LLC continuously led the market amongst the authorized dealers in Mongolia, during years 2003-2008. Khet was the largest car dealer in Mongolia, annual dealer sales was 200-500 vehicles. Khet revenue in 2008 was near 40 mln US Dollars. * In 2009, Toyota manufacturer has started to fail and the US Congress and international scandals affected Toyota cars import not only to US, but also other countries, such as Toyota import to Mongolia decreased almost 4 times. In 2009, Khet Company significantly lost it market share, mainly to Nissan Dealer, Ford dealer and Korean car importers in Mongolia. * In 2008, Khet Dealer’s market share was 30.6% amongst authorized dealers, while Toyota market share was 60% amongst Japanese Cars import. In 2009, Khet LLC dealer market share reduced to 12.7%, and Toyota vehicle market share decreased to 38.1% amongst Japanese cars import. Khet Automotive

Monnis – Nissan Dealer in Mongolia
MONNIS – Nissan Dealer
* Monnis started it’s core business as Nissan dealer in Mongolia. Monnis Group is engaged also in other businesses such as became the Liebherr dealer (heavy equipment), involved in the mining, construction and air transportation industries. * Over 10 years in the automotive market.

* Annual Nissan new models sales is about 200-400 vehicles. Monnis Dealer Nissan annual sales is 150-300 vehicles. * Monnis Dealer increased its market share from 16% in 2008 to 31% in 2009 amongst automotive dealer’s market. * Most popular models are Nissan “Patrol” SUV, Nissan “X-Trail” medium SUV, “Teana” – passenger car, “TIIDA” sedan. * Monnis has one of best in Mongolia Nissan Standard Showroom and Dealer Service Facility in downtown, Nissan Customers preferences: Patrol – 40%, X-trail – 26.56%, Infiniti – 20.31%, Murano – 6.25%, Pathfinder -12.19%, TIIDA, Teana -9.75%. Nissan Showroom in Ulaanbaatar

Wagner Asia Ford and Land Rover Dealer
* 10 Years in the Automotive Market
* Excellent world class Showroom in Ulaanbaatar (one of best) * Good Product Offering on specialty vehicles and fleet
* Targeted market for rich people, selling expensive cars (Range Rovers, Discoveries, Expeditions and etc.) to mining Companies, qwners and etc. * Annual vehicles sales – over 100 vehicles
Ford and Land Rover Showroom in Ulaanbaatar

Naran Motors and BMW Business
Naran Motors – BMW Dealer established in 2007. Dealer facility has a Showroom, automobile diagnostic center, parts &...
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