Pets a Holic

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A Feasibility Study
On the Commercial Operation of
Pets - a - Holic

Submitted By:
Albo, Sheryl J.
Azarias, Layzen H.
Bidua, Roselyn R.
Garcia, Christine Joy O.
Pante, Ria
Sapinoso, Jomeilyn A.

A Feasibility Study
On the Commercial Operation of
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Submitted By:
Albo, Sheryl J.
Azarias, Layzen H.
Bidua, Roselyn R.
Garcia, Christine Joy O.
Pante, Ria
Sapinoso, Jomeilyn A.

Table of Contents

I. Introduction

II. Market Study

A. The Service/ Product
1. Service / Product Description
2. Uses of the Service / Product
B. The Market
1. Description of the Market
2. Competition of the Market
3. Possible Market
4. Market Demand
C. Demand Analysis
D. Supply Analysis
E. Market Projection
F. Target Market
G. Marketing Strategies

III. Technical Study

A. Project Technical Description
B. Description Of Process
C. Business Size
D. Location Of Business
E. Business Layout
F. Logistic Requirements
G. Provision for Expansion

IV. Management Study

A. Organizational Chart
B. Personnel Requirements
C. Employment Benefits
D. Recruitment Policies
E. Manpower & Development Program

V. Financial Study

A. Total project Cost
1. Fixed Capital Investment
2. Pre-operating Expenses
3. Working Capital or Cash on Hand
B. Financial Analysis

VI. Socio Economic Study

A. Project Vis-à-vis State of the Economy
B. Economic Benefits
C. Social Benefits

VII. Conclusion

VIII. Recommendation

IX. Appendix

I. Introduction

A pet store or pet shop is a retail business which sells different kinds  of animals. It also sells pet food, supplies, and accessories, etc.

When you look at the pet industry today, you will see that pet owners are now more focused on giving their animal companions quality and eco-friendly necessities. Aside from this, it is clear that the health care sector of the pet industry is just going to grow more. This is because the number of pet owners is increasing and the importance of animal friends in homes is definitely rising. As a result, more and more people today are availing of pet health insurance products. Another obvious trend in the pet industry is the mounting sophistication of online pet-oriented businesses.

The changing economy on the pet industry is a mixed bag. For retailers, prices are finally reaching a point where even the most resilient in our country are starting to rethink each trip to the store. People aren't just hopping into the car to run out for a single trip. For a person to go specifically to a pet store, they need to get something they can't find anywhere else. And, if they're at a grocery store, they are more likely now to get their pet products there and save an additional trip. As a result, we see more non-traditional outlets carry pet supplies. This puts new pressure on pet stores to find compelling and creative ways to attract customers such as adding specialty services such as grooming or boarding. An added challenge to these stores is the rise in the use of the internet to shop as those purchases enable consumers to avoid the cost of gas altogether.

With these changes, pets are being part of the family. And the industry as a whole continues to grow. Pet specialty services, veterinary services and high end products are flourishing and driving the overall industry in an upward direction. Today's successful business will respond quickly to these coming changes and take advantage of their strengths to become strong competitors.

II. Market Study

A. The Service/ Product
1. Product Description
Dogs / Puppies...
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