Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) has been establishes on 1993 and started to operate on 1994. Perodua introduced the very first car made by the company, Perodua Kancil, on August 1994. Perodua has launched a lot of product under their organizations, until November 2009, they introduced Perodua Alza. Since their first launching in 1994 until 2009, Perodua has launched nine vehicles under their company. At the end of May 2011, they have sell more than 1.9 million units of vehicles from various types of their products. To increase their performance, Perodua send their staff to a training to increase their knowledge in handling and servicing the vehicles. This shows that Perodua wants a continuous learning process in their staffs to satisfy their customer’s needs.
The purpose of this research is to determine the methods or types of learning approaches that Perodua Sdn. Bhd use to enhance their employees’ performance. Perodua use several methods of learning approaches for junior technical entry level technical employees, school leavers (SPM), and current employees to upsurge their skills.
In this research, we also try to ascertain the external factors that influence the continuous learning of the Perodua organization. We discovered several types of factors that influence the continuous learning in this organization.
We have also distinguished recommendation and suggestion for effective learning as students to obtain better results.
2.0 Organization background
Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) was established in 1993, is a joint venture company between Malaysian and Japanese partners. The shareholders of Perodua are UMW Corporation Sdn Bhd, MBM Resources Berhad, Daihatsu Motor Co. Ltd, PNB Equity Resource Corporation Sdn Berhad, Daihatsu (Malaysia) Sdn Bhd, Mitsui & Co. Ltd, and Mitsui & Co, (Asia Pacific) Pte Ltd. For the Perodua’s shareholders percentage, refer to appendix 1. The... [continues]
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