I, the undersigned, hereby declare that this is my own and personal work, except where the work(s) or publications of others have been acknowledged by means of reference techniques.I have read and understood Tutorial Letter CMNALLE/301 regarding technical and presentation requirements, referencing and plagiarism.Keshika Gokul487241655/03/2012Ragini Gokul |

                               
                        CONTENTS

                                                    PAGE
  1. INTRODUCTION                                         1                        
  2. THE NETWORK USED BY UBUNTU
ENGINEERING                                               2                  
2.1 Discussion of the wheel network             2                                    
2.2 Discussion and practical examples of                   network roles                                               2                      
  3. MANAGEMENT OF COMMUNICATION STRATEGIES DURING CHANGE                       4
  4. CONCLUSION                                             5
SOURCES CONSULTED                                   6      

                                                            1

1. INTRODUCTION

In this assignment insight is given into two facets of Organisational Communication, the first being the network role and functions used by Ubuntu Engineering Company. The second facet looks into the management strategies of communication during times of change, more specifically, the top-down strategy and the planned strategy.

                               

     

 

                            2

2. THE NETWORK USED BY UBUNTU ENGINEERING

The network used is a formal and centralised network, known as the Wheel network. It works around one person and “no pair of individuals can exchange messages except through a central figure” (Barker and Angelopulo 2006:78), which is Mr Jantjies the Managing Director in this case. At Ubuntu Engineering... [continues]

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