April 15, 2013
Is it time for retail stores to change the shopping experience? Well they must change to compete with internet sales. Consumers have increased their demand for self service. What effects will retail stores have do to online shopping? With today’s society more and more people have mobile and tablets that they can do their online shopping either at home or on the go. Retail stores must offer online shopping to compete with everybody else. The price and convenience is a critical reason why one will choose to shop online.
Tablets, Smartphones and computers offer lots of room for growth to online stores. Why should you shop online? You can have superior product information in seconds, and most online stores offer price comparisons and feedback on the product that they are looking to buy with reviews by other online shoppers. On the other hand stores like best buy and Wal-Mart are dependent on sales associates and there knowledge about the product. I know that not everybody knows everything about the product, sales associates may know what the product is but does not know about the usability and quality of the product. Shopping online also provides video about the products by real customers.
Shopping online makes it very easy to compare prices and products with the basic price and compare feature that most websites have. Social network reviews are rising and have become a critical component to convince people to buy online. Soon everybody will find it much easier to shop online at home anytime of the day. Buying online also has great product bundling to make it easier that physical bundling. Nobody want to waste countless hours shopping everywhere looking for products that can be obtain though online retail stores. Availability is the best feature that shopping online has because most products ship from the distribution center. It is so much easier for online stores to store their items...