Obama Victory Speech 2008

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In Obama’s speech, he uses many inclusive pronouns such as ‘we’ and ‘our’. This shows that they are all the same; by doing this it creates a sense of unity among the audience. This is effective because it gets the audience on his side; if he used exclusive pronouns such as ‘you’, it would make the audience feel less united. He also says ‘America can change’, by doing this he personifies and metonymies ‘America’. This is effective as it makes the people think about what he means by ‘America’ in that context, he could have easily said the ‘people of America’ but that would be very dull. We also see here again that he uses ‘America’ in a united sense. This all links in with the semantic field of the speech, of ‘the American Dream’, which is all based on peace and unity among the people of America. Another technique Obama uses are exophoric references and anecdotes, such as “She’s a lot like the millions of others who stood in line to make their voices heard in this election except for one thing – Ann Nixon cooper is 106 years old.”This is effective in the speech as help explain the point Obama makes to the audience. It is also something the audience can relate to .He also waits until right at the end to say “Ann Nixon cooper is 106 years old,” this turns a sentence about someone ordinary into someone extraordinary. Apart from the general references he makes, there are also very famous ones, such as ‘A man touched down on the moon’ and ‘a preacher told a people ‘We shall overcome.’” He uses these exophoric references effectively, to remind the audience about the situations they have overcome, which inspires them. Also, when he makes these references, he doesn’t clearly state the event but vaguely describes it. He does this to make the audience think about what he is saying, but at the same time not to undermine them by being...
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