Norway Pestel

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|Political factors |Opportunity |Threat | |Norway joined the EU-US agreement in 2009 |√ | | |Efficiency savings may be offered by the introduction of the Single European Sky. |√ | | |New and increased taxes, especially for environmental reasons | |√ | |Economic factors |Opportunity |Threat | |Norway has one of the strongest economies of the world. 2nd highest |√ | | |GDP p/capita in Europe after Luxembourg(world bank,2012) | | | |a high propensity to travel by air in Norway |√ | | |A number of Euro-zone countries are experiencing ongoing financial concerns that are reflected | | | |by reduced demand for air |√ | | |travel. However, 2011 figures for the Norwegian market are promising with growth (IATA,2011) | | | |Higher and fluctuating jet‐fuel prices | |√ | |Social factors |Opportunity |Threat | |Norway’s population is currently just over 5 million. 70% of the population growth was due to |√ | | |net immigration which will no doubt | | | |contribute to a rapidly growing VFR market. The strongest net...
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