Nokia Strategic Management

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  • Topic: Nokia, Strategic management, Mobile phone
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  • Published : January 10, 2012
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Nokia’s Strategic Management

Nokia Description of Company

Nokia envisions a world where connecting people to what matters empowers them the most of every moment

Nokia's CEO Olli-Pekka Kallasvuo

Generation of Nokia
NOKIA’S FIRST CENTURY: 1865-1967 • The first Nokia century began with Fredrik Idestam's paper mill on the banks of the Nokianvirta river. Between 1865 and 1967, the company would become a major industrial force; but it took a merger with a cable company and a rubber firm to set the new Nokia Corporation on the path to electronics.

Generation of Nokia
THE MOVE TO MOBILE: 1968-1991
• The newly formed Nokia Corporation was ideally positioned for a pioneering role in the early evolution of mobile communications. As European telecommunications markets were deregulated and mobile networks became global, Nokia led the way with some iconic products.

Generation of Nokia
MOBILE REVOLUTION: 1992-1999 • As mobile phone use booms, Nokia makes the sector its core business. By the turn of the century, the company is the world leader. In 1992, Nokia decided to focus on its telecommunications business • As adoption of the GSM standard grew, new CEO Jorma Ollila put Nokia at the head of the mobile telephone industry’s global boom – and made it the world leader before the end of the decade.

Generation of Nokia
NOKIA NOW: 2000-TODAY • Nokia sells its billionth mobile phone as the third generation of mobile technology emerges. Nokia’s story continues with 3G, mobile multiplayer gaming, multimedia devices and a look to the future.

Organizational Structure

NAVTEQ:Manages digital map consumermobile device and marketing Nokia Siemens Network: Provides sales operational support to the units Services & Development Office.data thechannel,fixednavigation systems, Corporate Software: Develops Gives automotive network Markets: Provides supply chains, wireless and brand portfolio, Devices: Develops and manages for Internet services in 5 mobile...
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