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The objectives of the essay are to:
• Improve your knowledge of various concepts and theories of management • Develop your ability to relate theories and concepts to today’s organisations • Encourage you to make connections between different theories and concepts • Encourage you to think critically and logically

• Develop your skills in research
• Develop your skills in academic writing

Select one of the following topics to address.

Topic 1 External environment
What do you think are the most important forces in the external environment creating uncertainty for organisations today? Contemporary best selling management books often argue that customers are the most important element in the external environment. Do you agree? In what company situations might this statement be untrue?

Topic 2 Ethics, social responsibility and sustainable development Compare and contrast the utilitarian approach with the moral rights approach to ethical decision making. Why is the utilitarian approach not the best approach to ethical decision making? Present some of the ways the global multinational companies have been working to attain the goal of sustainable development globally.

Topic 3 Strategic planning
What is strategic planning? Do small businesses formulate strategic planning? Does strategic planning lead to improved performance in small companies? What are the common pitfalls of strategic planning?

Appropriate sources
You should refer to at least five management specific sources for this task. At least one of these five sources must be a refereed journal article. Do not use Internet search engines such as Google to locate material for this task. Your journal article(s) should come from academic databases (accessed via the library home page) or from hard copy management journals in the library’s collection. General management textbooks and/or topic specific management books make other suitable sources. Your text (Samson...
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