Preview

New Holland

Powerful Essays
Open Document
Open Document
2243 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
New Holland
Strategic Analysis New Holland Fiat India

Strategic Management - I
Prof Amita Mital

WMP 2013 04-Oct-2011

Report Submitted By : (Group A8 )

WMP6029 WMP6030 WMP6031 WMP6041 WMP6125 WMP6127

Manu Chauhan Mukul Priyadarshi Nikhil Nangia Sanjeev Kumar Maurya Manmeet Singh Saini Abhinav

Page 1 of 16

Table of Contents
1. Introduction .....................................................................................3
1.1. New Holland Tractor Organization .............................................................. 3 1.2. Tractor Market in India ......................................................................4

2. General Environment Analysis - PESTL...........................................6 3. Porter’s Five Forces Analysis ..........................................................8 4. SWOT Analysis ...............................................................................10 5. Value Chain Analysis .....................................................................11 6. Resource Based View (VRIO) ........................................................15 7. Financial Analysis ..........................................................................15 8. Conclusion......................................................................................15

Page 2 of 16

1. Introduction
1.1.
1.

New Holland Tractor Organization
New Holland Fiat India is a 100% subsidiary of USD 15billion CNH Global, the World’s largest agricultural equipments Company, and the leading manufacturer of agricultural and construction equipment manufacturer in the world. Spread across 60 acres in the Greater Noida District of Uttar Pradesh, the state-of-the-art plant with an initial investment of over Rs. 250 Crores, is designed on the lines of New Holland’s international manufacturing facilities. The company's main rivals in tractors are: Mahindra, Swaraj, Sonalika & Escorts.

2.

3.

% Indian Market Share

New Holland 10%

Others


References: 1. Tractor Industry http://dsir.nic.in/reports/techreps/tsr042.pdf 2. New Holland Fiat India http://newhollandindia.co.in/ 3. Tractor Industry in India : Present and Future http://www.unapcaem.org/Activities%20Files/A0611/P-In.pdf 4. Tractor industry fortunes on the upswing http://www.thehindubusinessline.com/bline/2004/12/22/stories/2004122201700200.htm 5. Tractors in India - http://en.wikipedia.org/wiki/Tractors_in_India 6. Indian Agricultural Machinery Market: An Investment Perspective http://www.aranca.com/samples/airsreport.pdf Page 16 of 16
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Powerful Essays

    Conducting A SWOTT Analysis: Banner Churchill Community Hospital
    • 1624 Words
    • 7 Pages

    Conducting A SWOTT Analysis: Banner Churchill Community Hospital

    Before any organization begins working with the formulation of strategies, the firm must scan the external and internal environments to assess the opportunities, threats, weaknesses, and strength. The scanning performed is known as a SWOT analysis and when perform properly it can show the organization areas needing improvement that were not known. Strategic managers need to look at the forces that influence the long-term decisions and these are the economic forces, technological forces, political-legal forces, and sociocultural forces (Hunger and Wheelen, 2011).…

    • 1624 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Best Essays

    Onesteel
    • 4534 Words
    • 19 Pages

    Onesteel

    Contents 1. Introduction……………………………………………………………….…..…3 1.1 Report Overview………………………………………………………….…...…3 1.2 Organisation Overview……………………………………………….…………3 2. External Environmental Analysis…………………………………….……...…4 2.1 Analysis of Macro Environment………………………………………..………4-5 2.2 Analysis of Industry Environment………………………………………..……5-6 2.2.1 Threat of New Entrants……………………………………………….….…6 2.2.2 The Bargaining Power of Buyers……………………………………..….…6 2.2.3 The Bargaining Power of Suppliers…………………..………………..…...6 2.2.4 The Threat of Substitutes………………………………………………....…7 2.2.5 Rivalry among Existing Competitors…………………….……………....…7 2.3 Opportunities and Threats………………………………………………………7 3. Internal Environmental Analysis……………………………..…………………8 3.1 Competitive Advantages………………………………………...……………….9 3.2 Strengths and Weaknesses……………………………………...………………9-10 4. Strategic issues……………………………………………………..……………10 4.1 Strategic Issue1: Improving Performance by Changing Business Focus……11 4.2 Strategic Issue2: Maintaining a Sustainable Development……………….…..11 4.3 Strategic Issue3: Improving its Own Competitiveness………………………..12 5. Strategic Actions...………………………………………………………...……..12 5.1 Strategic Action1………………………………………………………..………12-13 5.2 Strategic Action2………………………………………………………………..13-14 6. Recommendations………………………………………………………………14-16 7. References……………………………………………………………………….17-19…

    • 4534 Words
    • 19 Pages
    Best Essays
    Read More
  • Satisfactory Essays

    Swot of Abercrombie
    • 618 Words
    • 3 Pages

    Swot of Abercrombie

    A scan of the internal and external environment is essential in any firm’s strategic planning process. A SWOT analysis defines the internal and external environmental issues with which a firm must address in its strategic planning process. This type of analysis specifies the internal and external factors that are favourable and or unfavourable to the firm achieving its business objectives. It guides the firm in matching its resources and other capabilities to the challenges of the competitive environment in which it operates. Internal factors can be classified as personnel, finance and manufacturing capabilities. Examples of external factors can include inter alia, macroeconomic matters, technological change, legislation, sociocultural and competition.…

    • 618 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    New France
    • 1682 Words
    • 7 Pages

    New France

    New France was a French colony in present-day Quebec and north-eastern Ontario. The colony lasted from 1534, its discovery, when Jacques Cartier was sent to find a route to the Orient and precious gems and metals, to its formal surrender in 1759. An important part in the history of New France was the fur trade, as it brought many new things to the Natives living in Canada and helped New France develop. Europeans traded their supplies with the First Nations peoples for fur pelts, which were very fashionable and expensive in France at the time. Before the Europeans came to Canada, many Native groups, including the Huron, had already lived in the area and established a trading system. When the French claimed the territory they lived on, they became part of the trading system too. The French introduced many new things to the Natives, like manufactured goods such as alcohol and weapons, while the Natives presented the French with not only fur, but knowledge on how to survive in the winter, and food without which survival would have been hard.…

    • 1682 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Better Essays

    New Spain
    • 1058 Words
    • 5 Pages

    New Spain

    In the decades after 1519, the Spaniards created the distinctive colonial society of New Spain. Through this paper I will discuss the features of this new society, how it benefitted the Spanish, and its toll on the native populations using evidence and facts found in out textbook, The American Promise: A Concise History and an article from the Economist Newspaper titled, Americas:1519: The Conquest. It started in the sixteenth century when the New World helped Spain become the most powerful monarchy in both Europe and the Americas. Then there was the conquest of Mexico that ended greatly for the powerful Spain but not so much the native people of Mexico. This New Spain showed other Europeans how the New World could be made to serve the purposes of the Old.…

    • 1058 Words
    • 5 Pages
    Better Essays
    Read More
  • Good Essays

    New England
    • 597 Words
    • 3 Pages

    New England

    It was not an easy beginning. English settlers began arriving on the James River in Chesapeake Bay, region of Virginia, in the spring of 1607.They hoped to make the first permanent English settlement. But, there were many things that almost wiped out the whole settlement. There were three main causes of death; disease, starvation/dehydration, and attacks. Most of the available water supply was brackish and contaminated by the settlers themselves. The American land was new to the settlers, and gave them a harder time with unskilled workers. Obviously, there would be Indians (most likely were Jamestown is located because it is nearing water) crossing paths. I think that they thought too confidently about the conditions of Jamestown.…

    • 597 Words
    • 3 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    New Jersey
    • 359 Words
    • 2 Pages

    New Jersey

    New Jersey is often miscast as a less than nice place to live, when the truth is the garden state motto is accurate. New Jersey real estate prices reflect Atlantic Ocean influences.…

    • 359 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    New York
    • 3592 Words
    • 15 Pages

    New York

    New York is a state in the Northeastern region of the United States. New York is the 27th-most extensive, the 3rd-most populous, and the 7th-most densely populated of the 50 United States. New York is bordered by New Jersey and Pennsylvania to the south and by Connecticut, Massachusetts and Vermont to the east. The state has a maritime border with Rhode Island east of Long Island, as well as an international border with the Canadian provinces of Ontario to the west and north, and Quebec to the north. The state of New York is often referred to as New York State to distinguish it from New York City.…

    • 3592 Words
    • 15 Pages
    Powerful Essays
    Read More
  • Better Essays

    Porter's Five Forces Analysis's Factors
    • 1495 Words
    • 6 Pages

    Porter's Five Forces Analysis's Factors

    Key Points:  After 30 years, the Five Forces Analysis is still one of the most effective ways to assess industry structure and performance when done correctly.  As the tool’s name states, there are five forces that together illuminate industry structure: Bargaining Power of Buyers, Bargaining Power of Suppliers, Barriers to Entry, Threat of Substitute Product or Services, and Rivalry Among Existing Competitors.  A recent update to the model is the addition of Complements, goods or services that impact the demand of the products/services provided by the industry under analysis. It is considered more of a factor than a force per the model creator. Main Thoughts: Where the PESTEL analysis is a general or macro environmental analysis tool, the Five Forces model is a means to assess the micro or industry environment. Developed by strategy professor Michael Porter of Harvard Business School in the early 1970s, the Five Forces model has become one of the most widely known strategy analysis tools in use today. The tool helps users identify—through detailed examination of each force—what the underlying drivers of industry behavior and performance are.…

    • 1495 Words
    • 6 Pages
    Better Essays
    Read More
  • Powerful Essays

    Diversity Ttraining Programs and Assessment Centres
    • 2254 Words
    • 10 Pages

    Diversity Ttraining Programs and Assessment Centres

    Working in a business scenario in the present market is all about customer satisfaction, market share and competitive positioning, nationally and internationally. The demographics are shifting and global markets have flattened. Differences in race, sexual orientation, education and work experience can cause tremendous damage. To handle and prevent such kind of scenarios organizations are now shifting towards diversity training to increase the level of comforts and camaraderie among its employees with diverse backgrounds. Awareness and skills received through diversity training helps employees and team members relate to co-workers who are different from them and work in such a way that best fits their individual needs and expectations.…

    • 2254 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Two Wheeler Market
    • 1402 Words
    • 6 Pages

    Two Wheeler Market

    The Indian two wheeler segment contributes the largest volumes amongst all the segments in automobile industry. Though the segment can be broadly categorized into 3 sub-segments viz; scooters, motorcycles and mopeds; some categories introduced in the market are a combination of two or more segments e.g. scooterettes and step thru’s. The market primarily comprises five players in the two wheeler segment with most of the companies having foreign collaborations with well-known Japanese firms earlier. But most of the companies are now planning 100% subsidiaries in India.…

    • 1402 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Good Essays

    Mahindra AFS: Digitizing the Tractor World
    • 831 Words
    • 3 Pages

    Mahindra AFS: Digitizing the Tractor World

    the North, while TAFE was strong in the rice growing fields of the South of India. TAFE…

    • 831 Words
    • 3 Pages
    Good Essays
    Read More
  • Powerful Essays

    Company Overview of Omron
    • 2320 Words
    • 10 Pages

    Company Overview of Omron

    Omron is a leading global supplier of sensors, control system components, advanced electronics and related services. It thrives on its ability to identify social needs and innovate. Omron was founded by Kazuma Tateisi an electrical engineer who started his career was at a hydroelectric plant for the Japanese government. Later in 1922, he was transferred to Inoue Electric Manufacturing Company only to quit the company in 1929 after the New York market crash.…

    • 2320 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Good Essays

    Swot Analysis Of Automobile Industry
    • 1237 Words
    • 5 Pages

    Swot Analysis Of Automobile Industry

    The demand for two wheeler & car segment is increasing because of the prosperity of Indian people. To cope up with the demand, many auto makers have started to invest heavily in various segments in the industry in the last few months. Foreign direct investment (FDI) worth US$ 12,232.06 million during the period…

    • 1237 Words
    • 5 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Gabbar Singh
    • 344 Words
    • 2 Pages

    Gabbar Singh

    Submitted by:Section E, Group 9Sneha Ramesh – 2012309Snehal Sharma – 2012310Sonia Arora – 2012311Srinivasa Krishnan S - 2012312…

    • 344 Words
    • 2 Pages
    Satisfactory Essays
    Read More

Related Topics