Netflix Evaluation

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Trident University
David McCaughin
Module 3 Case Assignment
ENG101: English Composition 1
17 Feb 13

In January of 2013, Netflix reported having 27.1 million streaming subscribers. Netflix is a company that provides online streaming and DVD rentals to customers around the world. The company was founded in 1997 by Marc Randolph and Reed Hastings. Netflix started as an online pay-per-rental platform, and has evolved into a company built on a reputation of flat-fee, unlimited rentals without due dates, late fees, shipping and handling fees, or per title rental fees. Netflix, later, introduced an on-demand internet streaming option of movies making it easier for consumers to watch movies at their own leisure. Many people enjoy Netflix for its simplicity, low cost, variety, and ease of watching movies instantly. As with any service, Netflix also has its flaws. Some people have complained about customer service representatives being troublesome and impolite, and there have also been connectivity issues reported. Generally, Netflix is a highly respectable company with many satisfied customers and a growing fan base.

Netflix is an internet based organization that allows it’s consumers to order DVDs by mail or utilizes an easy to navigate website to view shows and films instantly. This website allows subscribers to browse by many different categories, such as, but not limited to; genre, moods, qualities, story line, release dates, music, and cultures. Netflix search features are highly comprehensive making finding a film very relaxed. If you are interested in a specific show but can’t remember the name of it, instead of searching the entire database by the above listed criteria, you can easily look up the starring actor and Netflix will compile a list of his or her works. After you have selected a title, the website shows you a picture of the DVD case, gives a short synopsis of the show or film, lists the main actors and actresses, and the genre. It also has a...
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