Final Project Report
Company – Nestlé India
Praveen – PGP25258
Pratyush – PGP25257
Prachal Mehrotra – PGP25255
Prajeesh Jayaram L – PGP25256
Sanjay Dhir – FPM10013
1. About Nestlé
Nestlé is a food and package multinational with its headquarters situated in Vevey, Switzerland. The company came into being in 1905, after a merger between Anglo-Swiss Milk Company and FarineLactée Henri Nestlé Company. The company now has a strong presence worldwide and had an annual turnover of 87 billion Swiss francs in 2008. Nestlé is the world's foremost Nutrition, Health and Wellness company. Nestlé India Limited is the Indian arm of Nestlé SA, which holds a 51% stake in the company. Nestlé products have a wide range and encompass various market segments such as coffee, bottled water, chocolate, ice cream, infant foods, healthcare nutrition, seasonings, frozen and refrigerated foods, confectionery and pet food.
Fast Moving Consumer Goods segment is characterized by quick turnover and relatively low cost inventory. Nestlé is third largest FMCG Company in India after HUL and ITC. The main Competitors of Nestlé in India are Cadbury, Amul and Britannia. FMCG sector has huge growth potential in India.
In 2008, the whole industry was hit by tremendous uncertainties, characterized by high commodity prices and inflation. The market took a further hit with the unprecedented economic crisis which affected all the companies throughout the world. Despite these factors, Nestlé India showed a strong growth potential and delivered good turnover and profits. It also has a distinctive advantage of having access to Nestlé S.A’s extensive Research and Development and latest food technology. This has helped the company to establish itself as one of the leaders in food and package industry in India.
SWOT analysis on Nestlé
Total revenue from operations... [continues]
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(2009, 12). Nestle Accounting Practices. StudyMode.com. Retrieved 12, 2009, from http://www.studymode.com/essays/Nestle-Accounting-Practices-266177.html
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"Nestle Accounting Practices." StudyMode.com. 12, 2009. Accessed 12, 2009. http://www.studymode.com/essays/Nestle-Accounting-Practices-266177.html.