SCENARIO NO 1
NESTLE IN PAKISTAN:
Nestle is the world's leading nutrition, health and wellness company today and was founded in 1866 by Henri Nestlé. It has employed around 250,000people and has factories or operations in almost every country in the world. Nestle is the world's leading nutrition, health and wellness company today. Being the world's leading bottled water company is based on a firm economic model: strong brands, global presence, innovation capacity, environmental stewardship and passionate people HISTORY:
Henri Nestlé, a pharmacist, developed a food for babies who were unable to breastfeed. His first success was a premature infant who could not tolerate his mother's milk or any of the usual substitutes which eventually became the first Nestlé’s customer. After Nestlé's new formula saved the child’s life and soon, Farine Lactée was being sold in much of Europe. After the major invention in 1874, Jules Minaret purchased Nestle and collectively they launched the condensed milk. In 1905 Nestle merged with Anglo-Swiss which was an condensed milk company. Soon after Nestlé established its roots all over Europe to cater the need of the customers of Europe, as Nestle fame was on the top so Nestle thought to start the production function all over the world to increase the customer demand and meet or capture more markets. Decision to go multinational was a fruitful idea, so as now nestle has operations in America, India, England, Brazil, Australia, Pakistan, Hungary, France, Belgium, Italy, Spain and various other countries around the globe. Nestle are now in all seven continents & having more than 522 factories in83 countries.
Organizational structure of Nestlé is hierarchical.
Nestlé’s global vision is to be the recognized leading Nutrition, Health and Wellness Company. Nestlé Pakistan subscribes fully to this vision of being the number one Nutrition, Health, and Wellness Company in Pakistan. In particular, we envision to; * Lead a dynamic, passionate and professional workforce – proud of our heritage and positive about the future. * Meet the nutrition needs of consumers of all ages – from infancy to old age, from nutrition to pleasure, through an innovative portfolio of branded food and beverage products of the highest quality. * Deliver shareholder value through profitable long-term growth, while continuing to play a significant and responsible role in the social, economic, and environmental sectors of Pakistan. Our Mission:
To positively enhance the quality of life of the people of Pakistan by all that we do through our people, our brands and products and our CSV activities. Our Ambition:
To be the leading Nutrition, Health and Wellness Company in Pakistan. Permissible Business Activites:
Briefly, company can engage in processing, packaging, manufacturing, sale, import and export of food and beverage items. Company Registeration Number: 0006661
National Tax Number: 0225862-5
Our organization is engaged in offering an extensive range of Nestle Products. We offer Nestle brand’s , which is known as an industry leading name across the globe. Our range of products are available in single selection to four selections models as per the client’s requirements. Milkmaid
A partly skimmed sweetened condensed milk, nestlé milkmaid is a versatile product and excellent as a dessert ingredient. With milkmaid, you can whip up lip-smacking desserts for your family in the shortest possible time. Lactogen
We supply milkoplex bolus which helps in stimulating the milking power of psychologically disturbed milch animals such as cows and buffaloes. Some of the psychological conditions for which milkoplex blous is used in animals. Nestle Cerelac
Our range is highly...
Please join StudyMode to read the full document