National Association of Home Builders

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Week Three Sample Paper #2
Quality Award
GM588

Purpose and Background
The National Association of Home Builders (NAHB) is a trade association whose mission is to enhance the climate for the housing and building industry. A top goal for the NAHB is to provide and expand opportunities for all potential home buyers to have safe, affordable and decent housing. The NAHB also works with federal agencies on regulations affecting the housing industry in areas such as mortgage finance, codes, energy and the environment. According to the NAHB, about eighty percent of the homes built in the United States are constructed by NAHB members. In 1993 the NAHB and Reed Business Information, publishers of Professional Builder and Professional Remodeler magazines established the National Housing Quality Awards (NAHB website). The National Housing Quality Awards (NHQ) was modeled after the Malcolm Baldrige National Quality Award program and represents the housing industry’s highest recognition for achievements in total quality management. The NHQ award promotes and rewards best practices throughout the home building industry. It recognizes home builders for being focused on quality for the customer in construction, business management, sales, warranty service and design. The NHQ award is open to all U.S. home builders that believe their company meets or exceeds the qualities above. The home builder completes an application process and goes through an extensive interview process that requires a high level of commitment from the company and their management team. According to the NAHB application, every applicant will receive a written report and applicants that are chosen for site visits will receive detailed reports that provide objective benchmarking for quality improvement. The program is more than an award; many home builders use the award as a process for improving their processes to build a better home for the customer and a better company for their shareholders. In the home building industry, the expectations for high performance from the customers gets higher every year. Especially in the current housing market it is becoming more critical than ever that builders look for new products and processes that help to improve their companies in areas such as leadership, performance management, customer satisfaction, strategic planning, construction quality, trade partner relationships, business results and human resources according to Steve Carroll of the NAHB. Award Criteria

The NHQ awards are judged by a qualified experts who evaluate all the applicants and selects finalists who demonstrate high levels of quality achievement based on leadership, strategic planning, performance management, customer satisfaction, human resources, construction quality, trade relationships and business results. The experts can request additional information during the application process, including customer satisfaction surveys, company references and other information related to judging the criteria. In the Leadership category the panel experts will look at the company mission and values to determine if they guide the organization toward a common purpose. They review how senior management reinforce and instill the mission, values and vision in the company as role models and through empowering employees. They will also look at how the company demonstrates public responsibility and good citizenship while improving the home building industry. In the Strategic Planning category the experts will look at how your company assesses and will address the key strategic challenges that the company faces in the next one to five years. They look at how the challenges are identified and analyzed and the overall plan development, deployment and feedback for the company including how the plan is tied to the mission, vision and values. They will review how the plan leverages the company’s skills, experience, knowledge and the lack of skills,...
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