Music Magazine Stereotypes

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Kerrang! magazine is a music magazine that is mainly based on rock music. It is published by Bauer Consumer Media in the United Kingdom. The magazine's name is onomatopoeic and refers to the noise made when playing a power chord on an electrical guitar. The target audience for this magazine would first and foremost be teenagers (mainly those 16+) and also those in their 20’s. Some of its viewers would be approximately in their 30’s (the same age as the people featured in the magazine). Or simply, people who admire rock and loud music as the magazine mostly centres on rock and punk music. You can tell that the target audience is mainly teenagers because the bands featured in this magazine have got principally teenage fans, and also the title itself appeals to teenagers and people in their late 20’s (the design of it is edgy which appeals to them). I have been carrying and investigation based on whether the famed magazine Kerrang conforms to genre conventions. According to my research, I personally believe that Kerrang does conform to genre conventions. The reason for my theory is pretty clear as nearly all the magazine covers for this magazine simply suggest the fact that it’s a rock magazine, starting from the name of the magazine, to the singers featured in it and finally to the layout of the magazine’s cover. Normally, most magazine, especially rock and punk magazine, try their very best in order to make their covers attractive and appealing. Magazine use well known singers or bands in order for it to be much more noticeable which will attract various kinds of audiences. Furthermore, magazines like to include special offers in their covers, as well as secondary images (apart from the main image) so that it would lure in audience. Normally, if they include secondary images, magazine attempt to put an image of a famous musician that is well liked by the audience (see figure one) so that it would attract people into buying it. Kerrang has used nearly all the...
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