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MultiTasking Madness

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MultiTasking Madness
Revised Case Analysis: Multitasking Madness

Digital native is a term used to describe a person who has grown up and been attached with the immersion of technology. In the article “Multitasking Madness”, the digital natives have been known with the ability of multitasking at which previous generations are surprised. The digital natives are able to do many tasks at the same time because they strengthen brain cells to carry out specific activities. However, the question has been addressed: “How will businesses need to change to capitalize on the multitasking ability of the digital natives?”

In a few years later, the baby boomers will get retired, then businesses will replace them with the younger generations, among them are digital natives who are much better in multitasking than previous generations. Also, technology has rocketed since the mid of 90’s, which requires businesses need to update and catch up with the rapid development of technology; as a result, businesses have to consider of hiring employees who are familiar with new technologies and adapt them into work efficiently. With those two reasons, business organizations must come up with changes, such as creating a new work environment in which the digital natives can maximize their abilities, and allowing them to work in their personal time.

Creating such a good work environment to capitalize the abilities of the digital natives is making them comfortable at work. Their work area is no longer limited in a small cubicle but any place in the building so they don’t feel narrowed down in the small area. Also, they only need a thin slight laptop instead of a big screen desktop computer to carry around with them so that they can work anytime and anywhere. For example, as an accountant for a website security company, I’m responsible for business transactions between the company with our clients and vendors, having a laptop with me all the time, I quickly respond urgent inquiries from them while

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