Mr.swapnil verma
CLASS XII
2. The reasons behind changes in the following:
Coca – Cola and Fanta in the seventies to Thums up and Campa Cola in the eighties to Pepsi and Coke in nineties.
The teacher may guide the students to the times when India sold Coca Cola and
Fanta were being manufactured in India by the foreign companies.
The students may be asked to enquire about
a. Reasons of stopping the manufacturing of the above mentioned drinks in
India THEN.
b. The introduction of Thums up and Campa cola range.
c. Re entry of Coke and introduction of Pepsi in the Indian market.
d. Factors responsible for the change.
e. Other linkages with the above.
f. Leading brands and the company having the highest market share.
g. Different local brands venturing in the Indian market.
h. The rating of the above brands in the market.
i. The survival and reasons of failure in competition with the international brands. j. Other observations made by the students
The teacher may develop the following on the above lines
(II) Project TWO: PRINCIPLES OF MANAGEMENT.
The students are required to visit any one of the following:
1) A departmental store.
2) An Industrial unit.
3) A fast food outlet.
4) Any other organisation approved by the teacher.
They are required to observe the application of the general Principles of management advocated by Fayol.
Fayol’s principles
1. Division of work.
2. Unity of command.
3. Unity of direction.
4. Scalar chain
5. Espirit de corpse
6. Fair remuneration to all.
7. Order.
8. Equity.
9. Discipline
10. Subordination of individual interest to general interest.
11. Initiative.
12. Centralisation and decentralisation.
13. Stability of tenure.
OR
They may enquire into the application of scientific management techniques by
Following essentials are required to be fulfilled for its preparation and submission.
1. The total length of the project will be of 25 to 30 pages.
2. The project should be handwritten.
3. The
2. The reasons behind changes in the following:
Coca – Cola and Fanta in the seventies to Thums up and Campa Cola in the eighties to Pepsi and Coke in nineties.
The teacher may guide the students to the times when India sold Coca Cola and
Fanta were being manufactured in India by the foreign companies.
The students may be asked to enquire about
a. Reasons of stopping the manufacturing of the above mentioned drinks in
India THEN.
b. The introduction of Thums up and Campa cola range.
c. Re entry of Coke and introduction of Pepsi in the Indian market.
d. Factors responsible for the change.
e. Other linkages with the above.
f. Leading brands and the company having the highest market share.
g. Different local brands venturing in the Indian market.
h. The rating of the above brands in the market.
i. The survival and reasons of failure in competition with the international brands. j. Other observations made by the students
The teacher may develop the following on the above lines
(II) Project TWO: PRINCIPLES OF MANAGEMENT.
The students are required to visit any one of the following:
1) A departmental store.
2) An Industrial unit.
3) A fast food outlet.
4) Any other organisation approved by the teacher.
They are required to observe the application of the general Principles of management advocated by Fayol.
Fayol’s principles
1. Division of work.
2. Unity of command.
3. Unity of direction.
4. Scalar chain
5. Espirit de corpse
6. Fair remuneration to all.
7. Order.
8. Equity.
9. Discipline
10. Subordination of individual interest to general interest.
11. Initiative.
12. Centralisation and decentralisation.
13. Stability of tenure.
OR
They may enquire into the application of scientific management techniques by
Following essentials are required to be fulfilled for its preparation and submission.
1. The total length of the project will be of 25 to 30 pages.
2. The project should be handwritten.
3. The