Marketing strategy[1][2] is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage[3]. A marketing strategy should be centered around the key concept that customer satisfaction is the main goal.

Marketing is the process by which companies create customer interest in products or services. It generates the strategy that underlies sales techniques, business communication, and business development.[1] It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.
Imparting- to giving knowledge.
A brand is the personality that identifies a product, service or company (name, term, sign, symbol, or design, or combination of them) and how it relates to key constituencies: Customers, Staff, Partners, Investors etc.
A broker who buys or sells securities specifically for large institutional investors such as banking institutions or mutual funds. Because of the large volumes of securities they trade, institutional brokers typically charge lower commission fees than retail brokers.
An investment bank is a financial institution that assists corporations and governments in raising capital by underwriting and acting as the agent in the issuance of securities. An investment bank also assists companies involved in mergers and acquisitions, derivatives, etc. Further it provides ancillary services such as market making and the trading of derivatives, fixed income instruments, foreign exchange, commodity, and equity securities.
PMS is the service under which Portfolio of the client is maintained by the Company.
Types Of PMS: (a) Value PMS
            (b) Bull’s Eye PMS
Who is it for?
Portfolio management service is well suited for high-net worth customers.
Benefits of PMS:   Professional Management
  Risk Control
  Convenience
  Constant Portfolio Tracking... [continues]

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