Mis 535 Course Project

Only available on StudyMode
  • Download(s) : 1096
  • Published : October 16, 2012
Open Document
Text Preview
Implementing Management Information System to Improving Profit, Efficiency and Customer Satisfaction for the Small Restaurant Business

Banks,K and Bruce, R.
Managerial Applications of Information Technology – IS535 (ON) DeVry University, Keller Graduate School of Management
September 19, 2012

Table of Contents
Page
Abstract …………………………………………………………………………………… 3 Brief Company Background ……………………………………………………………… 3 Discussion of Business Problem …………………………………………………………. 4 High Level Solution ……………………………………………………………………… 5 Benefits of Solving the Problem …………………………………………………………. 5 Business/Technical Approach ………………………………………………………......... 6 Business Process Changes………………………………………………………………… 9 Technology Or Business Practices Used To Augment The Solution ……………….......... 9 Overall Recommendations …………………………………………….............................. 9 High-Level Implementation Plan ………………………………………………………… 10 Summary ………………………………………………………………………………….. 11 References ………………………………………………………………………………… 12

ABSTRACT
Restaurants are built of complex systems for buying, storing, preparing and selling food. Cuban Pete’s is a popular independently owned restaurant located in Montclair, New Jersey. The restaurant offers a dynamic menu of Cuban ethnic items and has received renowned recognition. The restaurant has 285 seats — 195 of them in three sprawling dining rooms and 90 on an outdoor patio decked; takes reservations only for groups of six or more; and boasts that two-hour waits not uncommon; employs 40 PTE’s and 15 FTE’s; serves 500 patrons on average a day; and generates $400K in revenue monthly. Over the past 16 months, there has been a decrease in revenue and repeat customers. Cuban Pete’s needs to improve operation efficiencies, reduce cost, decrease customer wait and sit times, increase customer satisfaction, and improve marketing. With no current automated systems, this paper will discuss how the strategic, managerial, and operational control of a small restaurant business can improve with the implementation of management information systems which coordinates everything from scheduling personnel to customer service. Systems to be discussed include Point of Sale Systems, Customer Service Management (CSM) systems, and social media for marketing and promotion. BRIEF COMPANY HISTORY

Cuban Pete’s is an independently owned restaurant located in Montclair, New Jersey. It was established in 2006 and is owned by Dominick Restaino. With a history as a restaurateur and in honor of his Cuban heritage, Mr. Restaino named the restaurant after the hit 1946 Desi Arnaz films and as an establishment that would evoke the fevered, anything-goes 24-hour fiesta that was pre-Castro Havana, Cuba. Mr. Restaino hired a staff of affable waiters and dressed them in bright Cuban sport shirts and narrow-brim Panama hats. He brought in a designer, Tony Ortiz, who had the exposed-brick and distressed-plaster walls painted in tropical yellows and reds and aquas. The menu consists of tapas and entrees that top out at $16.95. Although well sought for its dynamic list of sangria offerings, Cuban Pete’s does not have an alcohol license. BUSINESS PROBLEM

Restaurants are built of complex systems for buying, storing, preparing and selling food. The business problems to be solved will include a restaurants need to improve operation efficiencies, reduce cost, decrease customer wait and sit times, increase customer satisfaction, and have real-time performance monitoring. Although Cuban Pete’s has received press accolades, there business issues that need to be addressed immediately. In 2006, Mr. Restaino was arrested, pleaded guilty, and paid a fine for serving alcohol in sangria without a license. Then, the original and well-known chef, Carl Ruiz, left the in 2008 and since the team of cooks have yet to achieve the same level of customer accolades. In addition, over the past 16 months, although there has been a recessional recovery, Cuban...
tracking img