Mini Case Ii

Topics: Rental shop, Video rental services, Renting Pages: 2 (493 words) Published: May 14, 2013
Mini Case II Failure

Blockbuster LLC, formerly Blockbuster Inc., is an American-based provider of home movie and video game rental services, originally through video rental shops (both owned and franchised), later adding DVD-by-mail, streaming, video on demand and Cinema Theater. At its peak in 2004, Blockbuster had up to 60,000 employees. There are around 500 Blockbuster stores left in the U.S. with locations in 17 countries worldwide, down from its peak of more than 9,000 stores in 2004. It is headquartered in Englewood, Colorado. Because of poor strategic planning, mismanagement and competition from other video rental companies such as Netflix, Blockbuster has lost significant revenue. The company filed for bankruptcy on September 23, 2010, and on April 6, 2011, was bought by satellite television provider Dish Network at auction for $233 million and the assumption of $87 million in liabilities and other obligations. The acquisition was completed on April 26, 2011. Strengths

* Ability to keep up the change. For an example when VCR (Video tape Record) were going out of style, they quickly move in to DVD rental. * Offer movie Rentals and Video game rental.
* High quality products and Up to date Movies.
* Bringing back late fee charges.
* Poor Investor confidence
* Development of new products and if not, developing of products similar to those of either Netflix or any other competitor * Responding to new ideas i.e. customers appreciating the quality of the online products * Seeking services of good suppliers especially in countries such as china where population is high Threats. Threats

* On Demand Movies
* Local Video stores have started to band together and throw empty DVD cases and unwanted disks at our store. * The Internet.
* DVD kiosk (Redox).
* Cable TV.
* Satellite TV.
* Movie theaters (3D)
Blockbuster was once a great leading business...
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